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Significant Accounting Policies (Policies)
9 Months Ended
Sep. 30, 2013
Deferred Acquisition Payment

Deferred Acquisition Payment

The Company’s deferred acquisition payments represent consideration payable related to a business combination, which were paid in cash in April 2012 and October 2012 and are shown as a financing cash outflow in the Condensed Consolidated Statements of Cash Flows in the period paid.

Revenues

Revenues

The following table presents the Company’s revenues, by revenue source, for the periods presented (in thousands):

 

     Nine months ended
September 30,
     Three months ended
September 30,
 
     2012      2013      2012      2013  

Partner and Other Revenue Sources

   $ 91,372       $ 105,743       $ 31,664       $ 37,412   

Proprietary Web site Traffic Sources and Other Revenue

     8,986         7,127         2,027         3,148   
  

 

 

    

 

 

    

 

 

    

 

 

 

Total Revenue

   $ 100,358       $ 112,870       $ 33,691       $ 40,560   
  

 

 

    

 

 

    

 

 

    

 

 

 

The Company’s partner network revenues are primarily generated using third party distribution networks to deliver the advertisers’ listings. The distribution network includes mobile and online search engines and applications, directories, destination sites, shopping engines, third party Internet domains or web sites, other targeted Web-based content, mobile carriers and other offline sources. The Company generates revenue upon delivery of qualified and reported phone calls or click-throughs to our advertisers or to advertising services providers’ listings. The Company pays a revenue share to the distribution partners to access their mobile, online, offline and other user traffic. Other revenues include the Company’s call provisioning and call tracking services, presence management services, and campaign management services.

The Company’s proprietary web site traffic revenues are generated from the Company’s portfolio of owned web sites which are monetized with pay-for-call or pay-per-click listings that are relevant to the web sites, and other forms of advertising, including banner advertising and sponsorships. When an online user navigates to one of the Company’s owned and operated web sites and calls or clicks on a particular listing or completes the specified action, the Company receives a fee. Other proprietary web site traffic revenues include domain name sales which were recognized as revenue with the launch of its Domains Marketplace in September 2013.