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Description of Business and Summary of Significant Accounting Policies and Practices - Additional Information (Detail) shares in Thousands | 12 Months Ended
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Dec. 31, 2020 USD ($) Entity shares | Dec. 31, 2019 USD ($) shares
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Percentage of equity interest | 10.00% |
Maximum exposure to loss in significant unconsolidated VIEs, equity investments | $ 341,000,000 |
Property and equipment, estimated useful lives | 3 years |
Goodwill | $ 17,558,000 | $ 32,330,000
Revenue recognized | 932,000 | 1,500,000
Allowances for advertiser credits | 206,000 | 274,000
Deferred revenue | $ 1,400,000 | 866,000
Revenue, Practical expedient description terms | The majority of the Company’s total revenue is derived from contracts that include consideration that is variable in nature. The variable elements of these contracts primarily include the number of transactions (for example, the number qualified phone calls). For contracts with an effective term greater than one year, the Company applies the standard’s practical expedient that permits the exclusion of disclosure of the value of unsatisfied performance obligations for these contracts as the Company’s right to consideration corresponds directly to the value provided to the customer for services completed to date and all future variable consideration is allocated to wholly unsatisfied performance obligations. A term for purposes of these contracts has been estimated at 24 months. In addition, the Company applies the standard’s optional exemption to disclose information about performance obligations for contracts that have original expected terms of one year or less |
Advertising costs | $ 1,300,000 | $ 1,500,000
Number of financial institution | Entity | 2 |
Equity Option | Class B |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Anti-dilutive shares | shares | 3,460 | 4,782
Restricted Stock | Class B |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Anti-dilutive shares | shares | 1,007 | 1,030
Restricted Stock Units |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Anti-dilutive shares | shares | 617 | 756
Customer Relationships |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Estimated life | 24 months |
Customer Contracts |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Deferred contract costs, net | $ 167,000 | $ 287,000
Amortization associated with deferred contract costs | $ 989,000 | $ 688,000
Maximum | Customer Contracts |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Threshold amortization period when company obtains a contact | 1 year |
Leasehold Improvements | Minimum |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Property and equipment, estimated useful lives | 5 years |
Leasehold Improvements | Maximum |  |
Description Of Business And Summary Of Significant Accounting Policies And Practices [Line Items] |  |
Property and equipment, estimated useful lives | 8 years |

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- Definition Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 720 -SubTopic 35 -Section 50 -Paragraph 1 -Subparagraph (b) -URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848 + Details
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