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Description of Business and Summary of Significant Accounting Policies and Practices (Tables)
12 Months Ended
Dec. 31, 2021
Fair Value of Cash and Cash Equivalents The following table provides information about the fair value of our cash and cash equivalents balance:

 

Years Ended December 31,

 

(In Thousands)

2020

 

 

2021

 

Level 1 Assets:

 

 

 

 

 

 

 

Cash

$

13,492

 

 

$

10,725

 

Money market funds

 

20,359

 

 

 

16,361

 

Total cash and cash equivalents

$

33,851

 

 

$

27,086

 

 

Allowance for Doubtful Accounts and Advertiser Credit Activity

The allowance for doubtful accounts activity for the periods indicated is as follows:

 

(In Thousands)

 

Balance at

beginning

of period

 

 

Charged to

costs and

expenses

 

 

Write-offs,

net of

recoveries

 

 

Balance at

end of

period

 

December 31, 2020

 

 

266

 

 

 

246

 

 

 

68

 

 

 

444

 

December 31, 2021

 

 

444

 

 

 

187

 

 

 

365

 

 

 

266

 

The allowance for advertiser credits activity for the periods indicated is as follows:

 

(In Thousands)

 

Balance at

beginning

of period

 

 

Additions

charged

against

revenue

 

 

Credits

processed

and other

 

 

Balance at

end of

period

 

December 31, 2020

 

 

153

 

 

 

1,029

 

 

 

520

 

 

 

662

 

December 31, 2021

 

 

662

 

 

 

248

 

 

 

753

 

 

 

157

 

Computation of Net Loss Per Share Basic and Diluted

The following table presents the computation of basic net loss per share for the periods ended:

 

 

 

 

Years Ended December 31,

 

 

 

2020

 

 

2021

 

(In Thousands, Except Per Share Amounts)

 

Class A

 

 

Class B

 

 

Class A

 

 

Class B

 

Basic net loss per share:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Numerator:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net loss from continuing operations, net of tax

 

$

(4,233

)

 

$

(37,785

)

 

$

(466

)

 

$

(3,924

)

Discontinued operations, net of tax

 

 

360

 

 

 

3,212

 

 

 

 

 

 

 

Net loss applicable to common stockholders

 

$

(3,873

)

 

$

(34,573

)

 

$

(466

)

 

$

(3,924

)

Denominator:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Weighted average number of shares

   outstanding used to calculate basic net

   loss per share

 

 

4,661

 

 

 

41,599

 

 

 

4,661

 

 

 

39,256

 

Basic net income (loss) per share:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Continuing operations, net of tax

 

$

(0.91

)

 

$

(0.91

)

 

$

(0.10

)

 

$

(0.10

)

Discontinued operations, net of tax

 

 

0.08

 

 

 

0.08

 

 

 

 

 

 

 

Basic net loss per share applicable to

   common stockholders

 

$

(0.83

)

 

$

(0.83

)

 

$

(0.10

)

 

$

(0.10

)

 

 

The following table presents the computation of diluted net loss per share for the periods ended:

 

 

 

Years Ended December 31,

 

 

 

2020

 

 

2021

 

(In Thousands, Except Per Share Amounts)

 

Class A

 

 

Class B

 

 

Class A

 

 

Class B

 

Diluted net loss per share:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Numerator:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net loss from continuing operations, net of tax

 

$

(4,233

)

 

$

(37,785

)

 

$

(466

)

 

$

(3,924

)

Reallocation of net loss for Class A shares as

   a result of conversion of Class A to Class B

   shares

 

 

 

 

 

(4,233

)

 

 

 

 

 

(466

)

Diluted net loss from continuing operations, net of tax

 

$

(4,233

)

 

$

(42,018

)

 

$

(466

)

 

$

(4,390

)

Discontinued operations, net of tax

 

 

360

 

 

 

3,212

 

 

 

0

 

 

 

0

 

Reallocation of discontinued operations for

   Class A shares as a result of conversion of

   Class A to Class B share

 

 

 

 

 

360

 

 

 

 

 

 

 

Net income from discontinued operations, net of tax

 

$

360

 

 

$

3,572

 

 

$

 

 

$

 

Net loss applicable to common

   stockholders

 

$

(3,873

)

 

$

(38,446

)

 

$

(466

)

 

$

(4,390

)

Denominator:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Weighted average number of shares

   outstanding used to calculate basic net

   loss per share

 

 

4,661

 

 

 

41,599

 

 

 

4,661

 

 

 

39,256

 

Conversion of Class A to Class B common

   shares outstanding

 

 

 

 

 

4,661

 

 

 

 

 

 

4,661

 

Weighted average number of shares

   outstanding used to calculate diluted net

   loss per share

 

 

4,661

 

 

 

46,260

 

 

 

4,661

 

 

 

43,917

 

Diluted net loss per share:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Continuing operations, net of tax

 

$

(0.91

)

 

$

(0.91

)

 

$

(0.10

)

 

$

(0.10

)

Discontinued operations, net of tax

 

 

0.08

 

 

 

0.08

 

 

 

 

 

 

 

Diluted net loss per share applicable

   to common stockholders

 

$

(0.83

)

 

$

(0.83

)

 

$

(0.10

)

 

$

(0.10

)

 

Accounts Receivable  
Schedules of Concentration of Risk, by Risk Factor

The Company has one customer that represents more than 10% of consolidated accounts receivable. The outstanding receivable balance for this customer is as follows:

 

 

 

At December 31,

 

(In Percentages)

 

2020

 

 

2021

 

Customer A

 

 

18

%

 

 

11

%