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7. Property and Equipment (Details) (USD $)	Jun. 30, 2012	Dec. 31, 2011
Property and Equipment
Computers and peripherals	$ 97,660	$ 97,660
Office machines	49,370	49,370
Automobile	38,100
Furniture and fixtures	79,484	79,484
Property and Equipment Gross	264,614	226,514
Less accumulated depreciation	(168,138)	(148,379)
Property and Equipment Net	$ 96,476	$ 78,135

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- Definition

The cumulative amount of depreciation, depletion and amortization (related to property, plant and equipment, but not including land) that has been recognized in the income statement.

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The gross amount of capitalized computer software costs as of the balance sheet date.

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Gross amount, at the balance sheet date, of long-lived, depreciable assets commonly used in offices and stores. Examples include desks, chairs, and store fixtures.

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Gross amount of long-lived physical assets used in the normal conduct of business and not intended for resale. Examples include, but are not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment.

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Amount, net of accumulated depreciation, depletion and amortization, of long-lived physical assets used in the normal conduct of business and not intended for resale. Examples include, but are not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment.

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