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16. Segment Information
3 Months Ended
Mar. 31, 2013
Segment Information  
NOTE 16 - Segment Information

In 2012 and through March 31, 2013, ProElite, Stratus White and other events were considered operating segments pursuant to ASC 280 since each is budgeted separately and tracked separately to provide the chief operating decision maker information to assess and manage ProElite, Stratus White and other events.

 

The characteristics of the Stratus Reward program and ProElite are different than the other events, so that operating segment is considered a reporting segment. The events share similar economic characteristics and are aggregated into a reporting segment pursuant to paragraph 17 of ASC 280. All of the events provide entertainment and the logistics and production processes and methods for each event are similar: sponsorship sales, ticket and concession sales, security, stages, public address systems and the like. While the demographic characteristics of the audience can vary by event, all events cater to consumer entertainment. Subsequent to December 31, 2012, the Company decided to suspend all business activities other than ProElite.