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17. Segment Information (Tables) | 12 Months Ended
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Dec. 31, 2013
Segment Information Tables |
Segment Information |
|  | As of/for the Year Ended December 31, 2013 |  |  | As of /for the Year Ended December 31, 2012 |
|  | Stratus Rewards |  |  | ProElite |  |  | Life Sciences |  |  | Other |  |  | Total |  |  | Stratus Rewards |  |  | ProElite |  |  | Other Events |  |  | Other |  |  | Total |
Revenues |  | $ | – |  |  | $ | 72 |  |  | $ | – |  |  | $ | – |  |  | $ | 72 |  |  | $ | – |  |  | $ | 375 |  |  | $ | – |  |  | $ | – |  |  | $ | 375 |
Cost of sales |  |  | – |  |  |  | – |  |  |  | – |  |  |  | – |  |  |  | – |  |  |  | – |  |  |  | 236 |  |  |  | – |  |  |  | – |  |  |  | 236 |
Gross margin |  |  | – |  |  |  | 72 |  |  |  | – |  |  |  | – |  |  |  | 72 |  |  |  | – |  |  |  | 139 |  |  |  | – |  |  |  | – |  |  |  | 139 |
Deprec. & Amort |  |  | – |  |  |  | 2 |  |  |  | 87 |  |  |  | 587 |  |  |  | 676 |  |  |  | – |  |  |  | 2 |  |  |  | – |  |  |  | 32 |  |  |  | 34 |
Segment profit |  |  | – |  |  |  | 70 |  |  |  | (87 | ) |  |  | (587 | ) |  |  | (604 | ) |  |  | – |  |  |  | 137 |  |  |  | – |  |  |  | (32 | ) |  |  | 105 |
Operating expenses |  |  | 85 |  |  |  | 192 |  |  |  | 80 |  |  |  | 12,371 |  |  |  | 12,728 |  |  |  | 1,724 |  |  |  | 990 |  |  |  | – |  |  |  | 9,183 |  |  |  | 11,897 |
Other (income) expenses |  |  | – |  |  |  | (714 | ) |  |  | – |  |  |  | 643 |  |  |  | (71 | ) |  |  | – |  |  |  | 97 |  |  |  | – |  |  |  | 1,763 |  |  |  | 1,859 |
Impact of derivative securities |  |  | – |  |  |  | – |  |  |  | – |  |  |  | (10,459 | ) |  |  | (10,459 | ) |  |  |  |  |  |  |  |  |  |  |  |  |  |  | (6,801 | ) |  |  | (6,801 | )
Net loss |  | $ | (85 | ) |  | $ | 592 |  |  | $ | (167 | ) |  | $ | (3,142 | ) |  |  | (2,802 | ) |  | $ | (1,724 | ) |  | $ | (950 | ) |  | $ | – |  |  | $ | (4,177 | ) |  | $ | (6,850 | )
Net loss attributable to non-controlling interests |  |  | – |  |  |  | – |  |  |  | – |  |  |  | (6 | ) |  |  | (6 | ) |  |  | – |  |  |  | – |  |  |  | – |  |  |  | (19 | ) |  |  | (19 | )
Preferred dividend |  |  | – |  |  |  | – |  |  |  | – |  |  |  | (172 | ) |  |  | (172 | ) |  |  | – |  |  |  | – |  |  |  | – |  |  |  | 497 |  |  |  | 497 |
Net loss attributable to common shareholders |  | $ | (85 | ) |  | $ | 592 |  |  | $ | (167 | ) |  | $ | (2,976 | ) |  | $ | (2,636 | ) |  | $ | (1,724 | ) |  | $ | (950 | ) |  | $ | – |  |  | $ | (4,693 | ) |  | $ | (7,366 | )
Assets |  | $ | – |  |  | $ | 230 |  |  | $ | 572 |  |  | $ | 17,542 |  |  | $ | 18,344 |  |  | $ | – |  |  | $ | 2,161 |  |  | $ | – |  |  | $ | 285 |  |  | $ | 2,446 |
Liabilities |  | $ | 52 |  |  | $ | 2,779 |  |  | $ | 587 |  |  | $ | 5,460 |  |  | $ | 8,878 |  |  | $ | 122 |  |  | $ | 2,632 |  |  | $ | 2,271 |  |  | $ | 15,828 |  |  | $ | 20,853 |

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