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Intangible Assets (Tables) | 3 Months Ended
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Mar. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract] |
Schedule of Finite-Lived Intangible Assets [Table Text Block] | The identifiable intangible assets, other than Goodwill, consists of the following assets:
| March 31, 2020 |  | December 31, 2019 |  | Useful Life (in years)
| Balance |  | Accumulated Amortization |  | Balance |  | Accumulated Amortization |
Content provider networks | $ | 160,000 |  |  | $ | 160,000 |  |  | $ | 160,000 |  |  | $ | 160,000 |  |  | 2
Trade names | 87,000 |  |  | 87,000 |  |  | 87,000 |  |  | 87,000 |  |  | 1
Developed technology | 820,000 |  |  | 758,667 |  |  | 820,000 |  |  | 622,167 |  |  | 5
Self-service content customers | 2,810,000 |  |  | 1,654,444 |  |  | 2,810,000 |  |  | 1,437,778 |  |  | 3
Managed content customers | 2,140,000 |  |  | 2,140,000 |  |  | 2,140,000 |  |  | 2,140,000 |  |  | 3
Domains | 166,469 |  |  | 141,499 |  |  | 166,469 |  |  | 133,175 |  |  | 5
Embedded non-compete provision | 28,000 |  |  | 23,333 |  |  | 28,000 |  |  | 19,833 |  |  | 2
Total | $ | 6,211,469 |  |  | $ | 4,964,943 |  |  | $ | 6,211,469 |  |  | $ | 4,599,953 |  |  |
Total identifiable intangible assets from the Company’s acquisitions and other acquired assets net of accumulated amortization thereon consists of the following:
| March 31, 2020 |  | December 31, 2019
Ebyline Intangible Assets | $ | 2,370,000 |  |  | $ | 2,370,000 |
ZenContent Intangible Assets | 722,000 |  |  | 722,000 |
Domains | 166,469 |  |  | 166,469 |
TapInfluence Intangible Assets | 2,953,000 |  |  | 2,953,000 |
Total | $ | 6,211,469 |  |  | $ | 6,211,469 |
Less accumulated amortization | (4,964,943 | ) |  | (4,599,953 | )
Intangible assets, net | $ | 1,246,526 |  |  | $ | 1,611,516 |
Software development costs consists of the following:
| March 31, 2020 |  | December 31, 2019
Software development costs | $ | 2,724,021 |  |  | $ | 2,673,017 |
Less accumulated amortization | (1,253,687 | ) |  | (1,153,037 | )
Software development costs, net | $ | 1,470,334 |  |  | $ | 1,519,980 |
Schedule of Finite-Lived Intangible Assets, Future Amortization Expense [Table Text Block] | As of March 31, 2020, future estimated amortization expense related to identifiable intangible assets is set forth in the following schedule:
|  | Intangible Asset Amortization Expense
Remainder of 2020 |  | $ | 714,137 |
2021 |  | 532,389 |
Total |  | $ | 1,246,526 |
As of March 31, 2020, future estimated amortization expense related to software development costs is set forth in the following schedule:
| Software Development Amortization Expense
Remainder of 2020 | $ | 304,039 |
2021 | 393,283 |
2022 | 337,916 |
2023 | 297,127 |
2024 | 115,206 |
Thereafter | 22,763 |
Total | $ | 1,470,334 |
Schedule of Goodwill [Table Text Block] | The Company’s goodwill balance changed as follows:
|  | Amount
Balance on December 31, 2019 |  | 8,316,722 |
Acquisitions, impairments or other changes during 2020 |  | (4,300,000 | )
Balance on March 31, 2020 |  | $ | 4,016,722 |
In March 2020, the Company identified triggering events due to the reduction in its projected revenue related to COVID-19 and the continuation of a market capitalization below the Company’s carrying value and uncertainty for recovery given the volatility of the capital markets surrounding COVID-19. The Company performed an interim assessment of goodwill using the income approach of the discounted cash flow method and the market approach of the guideline transaction method and determined that the carrying value of the Company as of March 31, 2020 exceeded the fair value. As a result of the valuation, the Company recorded a $4.3 million impairment of goodwill in the three months ended March 31, 2020.

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