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Restructuring Costs (Details) - USD ($) $ in Millions |  |  | 1 Months Ended | 4 Months Ended | 12 Months Ended
--- | --- | --- | --- | --- | ---
Feb. 06, 2025 | Feb. 21, 2024 | Apr. 30, 2023 | Dec. 31, 2022 | Jun. 30, 2022 | Dec. 31, 2024 | Dec. 31, 2023 | Dec. 31, 2022
Commerce Media Holdings, LLC |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Reimbursement for restructuring costs |  | $ 1.8 |  |  |  |  |  |
2025 Workforce Reduction | Subsequent Event |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Number of positions eliminated (as percent) | 5.00% |  |  |  |  |  |  |
2024 Workforce Reduction |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Number of positions eliminated (as percent) |  | 16.00% |  |  |  |  |  |
Restructuring costs |  |  |  |  |  | $ 2.9 |  |
2024 Workforce Reduction | Cost of revenue, excluding depreciation and amortization |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  | 1.2 |  |
2024 Workforce Reduction | Sales and marketing |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  | 1.5 |  |
2024 Workforce Reduction | General and administrative |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  | $ 0.2 |  |
2023 Workforce Reduction |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Number of positions eliminated (as percent) |  |  | 15.00% |  |  |  |  |
Restructuring costs |  |  |  |  |  |  | $ 6.8 |
2023 Workforce Reduction | Cost of revenue, excluding depreciation and amortization |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  | 4.3 |
2023 Workforce Reduction | Sales and marketing |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  | 1.3 |
2023 Workforce Reduction | General and administrative |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  | 0.4 |
2023 Workforce Reduction | Research and development |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  | $ 0.8 |
2022 Workforce Reduction |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Number of positions eliminated (as percent) |  |  |  | 12.00% |  |  |  |
Restructuring costs |  |  |  | $ 5.3 |  |  |  | $ 10.2
2022 Workforce Reduction | Cost of revenue, excluding depreciation and amortization |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  |  | 5.7
2022 Workforce Reduction | Sales and marketing |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  |  | 1.6
2022 Workforce Reduction | General and administrative |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  |  | 0.9
2022 Workforce Reduction | Research and development |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  |  |  |  | $ 2.0
BuzzFeed News |  |  |  |  |  |  |  |
Restructuring Cost and Reserve [Line Items] |  |  |  |  |  |  |  |
Restructuring costs |  |  |  |  | $ 4.9 |  |  |

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