<SEC-DOCUMENT>0001309014-11-000203.txt : 20110408
<SEC-HEADER>0001309014-11-000203.hdr.sgml : 20110408
<ACCEPTANCE-DATETIME>20110408163109
ACCESSION NUMBER:		0001309014-11-000203
CONFORMED SUBMISSION TYPE:	6-K
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20110408
FILED AS OF DATE:		20110408
DATE AS OF CHANGE:		20110408

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Searchmedia Holdings Ltd
		CENTRAL INDEX KEY:			0001460329
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-ADVERTISING [7310]
		IRS NUMBER:				000000000
		STATE OF INCORPORATION:			AZ
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		6-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	333-158336
		FILM NUMBER:		11749887

	BUSINESS ADDRESS:	
		STREET 1:		1990 S. BUNDY BLVD.
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90025
		BUSINESS PHONE:		310-694-8150

	MAIL ADDRESS:	
		STREET 1:		1990 S. BUNDY BLVD.
		CITY:			LOS ANGELES
		STATE:			CA
		ZIP:			90025

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	ID ARIZONA CORP.
		DATE OF NAME CHANGE:	20090330
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<TYPE>6-K
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<FILENAME>htm_5738.htm
<DESCRIPTION>LIVE FILING
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SearchMedia Holdings Limited&nbsp;-&nbsp;Form&nbsp;6-K
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UNITED STATES<BR>
SECURITIES AND EXCHANGE COMMISSION<BR>
Washington, D.C. 20549</B>
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<FONT SIZE="+2" FACE="Arial"><B>FORM 6-K</B></FONT><BR>

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REPORT OF FOREIGN PRIVATE ISSUER<BR>PURSUANT TO RULE 13a-16 OR 15d-16<BR>UNDER THE SECURITIES EXCHANGE ACT OF 1934
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April 8, 2011
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Commission File Number: 001-33800
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	<FONT SIZE="+2"><B>SearchMedia Holdings Limited</B></FONT><BR>
	<FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT>
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	<FONT SIZE="-1">(Translation of registrant&#146;s name into English)</FONT>
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	&nbsp;
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<TR><TD VALIGN="BOTTOM" ALIGN="CENTER" WIDTH="100%" COLSPAN="5"><FONT FACE="Courier" SIZE="+0">Cayman Islands</FONT><BR><FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT></TD></TR><TR><TD VALIGN="CENTER" ALIGN="CENTER" WIDTH="100%" COLSPAN="5"><FONT SIZE="-1">(Jurisdiction of incorporation or organization)</FONT></TD></TR><TR><TD VALIGN="BOTTOM" ALIGN="CENTER" WIDTH="100%" COLSPAN="5">&nbsp;</TD></TR>
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      <FONT FACE="Courier" SIZE="+0">13F Central Modern Building<br>488 Xin Hua Rd, Putuo District<br>Shanghai, China, 200060<br><br></FONT>
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        <FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT><BR>
	    <FONT SIZE="-1">(Address of principal executive office)</FONT>
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	Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:&nbsp;&nbsp;[<FONT FACE="Courier">x</FONT>]&nbsp;Form 20-F&nbsp;&nbsp;&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]&nbsp;Form 40-F
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        Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]
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        Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]
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        Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934:&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]&nbsp;Yes&nbsp;&nbsp;&nbsp;&nbsp;[<FONT FACE="Courier">x</FONT>]&nbsp;No
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        If "Yes" is marked, indicate below the file number assigned to the registrant in connection with Rule 12g3-2(b):&nbsp;&nbsp;&nbsp;<FONT FACE="Courier"><U>&nbsp;n/a&nbsp;</U></FONT>
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<PRE>

	SearchMedia Announces Recent Insider Purchases
	Management Provides Update on Insider Stock Purchase Activity in 2011

Shanghai, China, April 8, 2011 &#8212; SearchMedia Holdings Limited (&#8220;SearchMedia&#8221; or
the &#8220;Company&#8221;) (NYSE Amex: IDI, IDI.WS), one of China's leading nationwide
multi-platform media companies, today announced that the executive management
team, including the Co-Chairman of the Board Robert Fried, Chief Executive
Officer Paul Conway and Chief Financial Officer Wilfred Chow, members of the
Board of Directors, and Frost Gamma Investments Trust, a trust controlled by
Phillip Frost, M.D. and the beneficial owner of more than 10 percent of
SearchMedia&#8217;s common stock, have increased their ownership of the Company,
particularly in the past seven months.  Since September 1, 2010, SearchMedia&#8217;s
inside ownership has increased by approximately 180,370 shares purchased in the
open market, at an average price of $2.07.  Since January 1, 2011, SearchMedia&#8217;s
inside ownership has increased by approximately 65,370 shares purchased in the
open market, at an average price of $1.86.  Since SearchMedia is a foreign
private issuer, its officers and directors are not subject to Section 16 of the
Securities Act of 1934 and therefore are not required to file a Form 4 in
connection with acquisitions of SearchMedia&#8217;s stock.

Wilfred Chow, Chief Financial Officer of SearchMedia, commented, &#8220;Recent insider
buying, including purchases made this week, reflects the shared confidence we
have in SearchMedia&#8217;s long-term opportunity to be the leading out of home
advertising provider in China.&#8221;

About SearchMedia
SearchMedia is a leading nationwide multi-platform media company and one of the
largest operators of integrated outdoor billboard and in-elevator advertising
networks in China. SearchMedia operates a network of high-impact billboards and
one of China&#8217;s largest networks of in-elevator advertisement panels in 50 cities
throughout China.  SearchMedia&#8217;s core outdoor billboard and in-elevator
platforms enable it to provide multi-platform, &#8220;one-stop shop&#8221; services for its
local, national and international advertising clients.

Forward-Looking Statements
Any statements contained in this press release that do not describe historical
facts, including statements about SearchMedia&#8217;s beliefs and expectations, may
constitute forward-looking statements as that term is defined by the United
States Private Securities Litigation Reform Act of 1995. These forward-looking
statements can be identified by terminology such as &#8220;will,&#8221; &#8220;expect,&#8221;
&#8220;anticipate,&#8221; &#8220;future,&#8221; &#8220;intend,&#8221; &#8220;plan,&#8221; &#8220;believe,&#8221; &#8220;estimate,&#8221; &#8220;confident&#8221; and
similar statements. Any forward-looking statements contained herein, including
the insiders&#8217; confidence in the in the Company&#8217;s long-term opportunity to be a
leading out of home advertising provider in China, are based on current
expectations, but are subject to a number of risks and uncertainties that may
cause actual results to differ materially from expectations. A number of
important factors could cause actual results to differ materially from those
contained in any forward-looking statement, including the risks as outlined in
the Company&#8217;s filings with the U.S. Securities and Exchange Commission.
SearchMedia cautions readers not to place undue reliance upon any
forward-looking statements, which speak only as of the date made. SearchMedia
does not undertake or accept any obligation or undertaking to release publicly
any updates or revisions to any forward-looking statement to reflect any change
in the Company&#8217;s expectations or any change in events, conditions or
circumstances on which any such statement is based.

For more information, please contact:
In New York: 	Ashley M. Ammon: (646) 277-1227
In Beijing: 	Wen Lei Zheng: 86 10 6583-7510

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<B>SIGNATURES</B>
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       Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
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       SearchMedia Holdings Limited
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       &nbsp;
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       Date: April 8, 2011
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       By:
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       Paul Conway<BR><HR WIDTH="30%" NOSHADE>
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       &nbsp;
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       Name:&nbsp;
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       Paul Conway
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       Title:
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       Chief Executive Officer
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