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Principal Activities and Organization - Table Showing Details of VIE and Its Subsidiaries (Detail) | 12 Months Ended
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Dec. 31, 2013
Wanshuizhiyuan [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Shenyang Jingli [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Qingdao Kaixiang [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Shanghai Botang [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
HK Ad-Icon [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | HKSAR
Wuxi Ruizhong [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Jincheng [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Xinshichuang [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Haiya [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Shengshitongda [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Changsha Jingli [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC
Variable Interest Entity [Member] | Wenzhou Rigao [Member] |
Business Acquisition, Equity Interests Issued or Issuable [Line Items] |
Place of incorporation | PRC

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