The current period expense charged against earnings on long-lived, physical assets not used in production, and which are not intended for resale, to allocate or recognize the cost of such assets over their useful lives; or to record the reduction in book value of an intangible asset over the benefit period of such asset; or to reflect consumption during the period of an asset that is not used in production.

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The portion of profit or loss for the period, net of income taxes, which is attributable to the parent.

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Summary of Significant Accounting Policies - Estimated Useful Lives of Property and Equipment (Detail) (USD $)	12 Months Ended		0 Months Ended
	Dec. 31, 2014	Dec. 31, 2013	Apr. 01, 2014
Property, Plant and Equipment [Line Items]
Net loss	$ (3,533,000)us-gaap_NetIncomeLoss	$ (3,935,000)us-gaap_NetIncomeLoss
Loss per share - basic and diluted	$ (0.49)	$ (0.63)
Effect of Change Estimated Useful Lives [Member]
Property, Plant and Equipment [Line Items]
Depreciation and amortization expense	178
Net loss	$ 178
Loss per share - basic and diluted	$ 0.02
Leasehold Improvements [Member] \| Minimum [Member]
Property, Plant and Equipment [Line Items]
Estimated life of property and equipment	1 year
Leasehold Improvements [Member] \| Maximum [Member]
Property, Plant and Equipment [Line Items]
Estimated life of property and equipment	3 years
Advertising Display Equipment [Member]
Property, Plant and Equipment [Line Items]
Estimated life of property and equipment	5 years		5 years
Furniture, fixtures and office equipment [Member]
Property, Plant and Equipment [Line Items]
Estimated life of property and equipment	3 years
Vehicles [Member]
Property, Plant and Equipment [Line Items]
Estimated life of property and equipment	5 years