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Related party transactions - Additional Information (Detail)
$ / shares in Units, $ in Thousands
 1 Months Ended 3 Months Ended 12 Months Ended
Mar. 11, 2016
shares
Feb. 22, 2016
shares
Dec. 08, 2015
USD ($)
shares
Nov. 16, 2015
USD ($)
$ / shares
shares
Aug. 01, 2015
USD ($)
Jul. 28, 2015
shares
Oct. 13, 2014
Installment
shares
Dec. 31, 2016
USD ($)
shares
Dec. 31, 2014
shares
Dec. 31, 2016
USD ($)
shares
Dec. 31, 2015
USD ($)
shares
Dec. 31, 2014
USD ($)
Mar. 21, 2015
shares
Related Party Transaction [Line Items]                          
Common stock, shares issued               53,717,996   53,717,996 15,709,786    
Promissory note | $     $ 10,000                    
Principal and accrued interest of promissory note | $               $ 50,013   $ 50,013 $ 50,918    
Share-based payments | $                   $ 29,249 $ 34,160 $ 23  
Number of common stock issued           1,280,410   200,000          
Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Preferred stock, shares issued       20,990                  
Number or of warrants to purchase common stock       524,750                  
Exercise price of warrants | $ / shares       $ 6.67                  
Restricted Stock Units [Member]                          
Related Party Transaction [Line Items]                          
Restricted share units, granted                 2,960,000 1,339,758 13,890,500 [1]    
Restricted Stock Units [Member] | Frost Gamma [Member]                          
Related Party Transaction [Line Items]                          
Restricted share units, granted     3,000,000                    
DAB Management Group Inc. [Member]                          
Related Party Transaction [Line Items]                          
Consulting service fee payable | $         $ 20         $ 240 $ 100    
Exchangeable Shares [Member]                          
Related Party Transaction [Line Items]                          
Number of common stock issued                   1,069,728      
Number of common stock shares that warrants to purchase               320,102   320,102      
Michael Brauser, Executive Chairman of the Board [Member]                          
Related Party Transaction [Line Items]                          
Promissory note | $     $ 4,000                    
Principal and accrued interest of promissory note | $               $ 4,453   $ 4,453 4,027    
Michael Brauser, Executive Chairman of the Board [Member] | Restricted Stock Units [Member]                          
Related Party Transaction [Line Items]                          
Restricted share units, granted       5,000,000                  
Another Investor [Member]                          
Related Party Transaction [Line Items]                          
Promissory note | $     1,000                    
Principal and accrued interest of promissory note | $               1,113   1,113 1,007    
Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Number of Shares owned                         2,144,275
Ownership percentage                         29.40%
Common stock, shares issued                         2,660,309
Issuance of additional shares subject to earn out                         900,108
Promissory note | $     $ 5,000                    
Principal and accrued interest of promissory note | $               $ 5,566   $ 5,566 5,033    
Frost Gamma Investments Trust [Member] | Exchangeable Shares [Member]                          
Related Party Transaction [Line Items]                          
Number of common stock issued                   524,750      
Affiliated Entity [Member]                          
Related Party Transaction [Line Items]                          
Aircraft lease fee | $                   $ 216 94    
Marlin Capital Investments, LLC [Member]                          
Related Party Transaction [Line Items]                          
Business consulting services agreement period             4 years            
Number of common stock shares received by RSU holder             2,000,000            
Marlin Capital Investments, LLC [Member] | Restricted Stock Units [Member]                          
Related Party Transaction [Line Items]                          
Restricted share units, granted             2,000,000            
Shares vesting installments period | Installment             4            
Shares vested beginning date             Oct. 13, 2015            
Share-based payments | $                   $ 1,252 $ 1,512 $ 0  
Initial Closing [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Ownership percentage                         34.60%
Earn-out Shares [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Ownership percentage                         38.60%
Common stock, shares issued 900,108                        
Series A Earn-out Shares [Member] | Certain Investors [Member]                          
Related Party Transaction [Line Items]                          
Common stock, shares issued 1,800,220                        
Series A Earn-out Shares [Member] | Grander Holdings, Inc. [Member]                          
Related Party Transaction [Line Items]                          
Common stock, shares issued 567,069                        
TBO Common Stock [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Number of shares owned prior to merger                         80,000
TBO Series C Preferred Stock [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Number of shares owned prior to merger                         640,000
TBO Series D Preferred Stock [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Number of shares owned prior to merger                         4,000
Series A Preferred Stock [Member]                          
Related Party Transaction [Line Items]                          
Preferred stock conversion basis One-for-one basis                        
Preferred stock to be converted 6,672,022                   93,500    
Series A Preferred Stock [Member] | Certain Investors [Member]                          
Related Party Transaction [Line Items]                          
Common stock, shares issued upon conversion 1,800,220                        
Series B Preferred Stock [Member]                          
Related Party Transaction [Line Items]                          
Common stock, shares issued upon conversion   22,548,100 50                    
Preferred stock, shares issued     100                    
Proceeds from sale of preferred stock | $       $ 10,000                  
Preferred stock to be converted   450,962                      
Ratio of conversion   50                      
Number of common stock issued       29,985                  
Number of common stock shares that warrants to purchase       749,625                  
Series B Preferred Stock [Member] | Frost Gamma Investments Trust [Member]                          
Related Party Transaction [Line Items]                          
Common stock, shares issued upon conversion       50                  
Gross proceeds from common stock and warrants issued | $       $ 7,000                  
Preferred stock shares sold under stock purchase agreement       119,940                  
Proceeds from sale of preferred stock | $       $ 40,000                  
Preferred stock conversion basis       Each share of Series B Preferred will automatically convert into 50 shares of Common Stock, on the Conversion Date. The sale was completed in connection with the Fluent Acquisition on December 8, 2015.                  
Series B Preferred Stock [Member] | Frost Gamma Investments Trust [Member] | Previously Issued [Member]                          
Related Party Transaction [Line Items]                          
Preferred stock to be converted   141,430                      
Series B Preferred Stock [Member] | Ryan Schulke, Chief Executive Officer of Fluent [Member] | Previously Issued [Member]                          
Related Party Transaction [Line Items]                          
Preferred stock to be converted   156,544                      
Series B Preferred Stock [Member] | Matthew Conlin, President of Fluent [Member] | Previously Issued [Member]                          
Related Party Transaction [Line Items]                          
Preferred stock to be converted   105,704                      
[1] Among the grants in 2015 and the unvested balance as of December 31, 2015, 12,312,000 shares, with weighted average grant-date fair value of $9.48, were subsequently approved at the Company’s annual meeting of stockholders on June 3, 2016.