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Segment information | 6 Months Ended
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Jun. 30, 2017
Segment Reporting [Abstract] |
Segment information | 10. Segment information The Company currently manages its operations in two reportable segments, Information Services and Performance Marketing. The segments reflect the way the Company evaluates its business performance and manages its operations. Information regarding our Information Services and Performance Marketing segments is as follows:
|  | Three Months Ended June 30, |  |  | Six Months Ended June 30, |
(In thousands) |  | 2017 |  |  | 2016 |  |  | 2017 |  |  | 2016 |
Revenue: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | 18,637 |  |  | $ | 13,400 |  |  | $ | 35,055 |  |  | $ | 24,451 |
Performance Marketing |  |  | 34,387 |  |  |  | 27,643 |  |  |  | 68,735 |  |  |  | 56,016 |
|  | $ | 53,024 |  |  | $ | 41,043 |  |  | $ | 103,790 |  |  | $ | 80,467 |
Loss (income) from operations: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | (8,549 | ) |  | $ | (4,812 | ) |  | $ | (13,553 | ) |  | $ | (9,963 | )
Performance Marketing |  |  | 261 |  |  |  | 1,931 |  |  |  | (1,071 | ) |  |  | 4,246 |
|  |  | (8,288 | ) |  |  | (2,881 | ) |  |  | (14,624 | ) |  |  | (5,717 | )
Corporate (1) |  |  | (9,676 | ) |  |  | (4,975 | ) |  |  | (13,838 | ) |  |  | (10,311 | )
|  | $ | (17,964 | ) |  | $ | (7,856 | ) |  | $ | (28,462 | ) |  | $ | (16,028 | )
Depreciation and amortization: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | 1,656 |  |  | $ | 1,405 |  |  | $ | 2,984 |  |  | $ | 2,556 |
Performance Marketing |  |  | 1,798 |  |  |  | 1,591 |  |  |  | 3,891 |  |  |  | 3,049 |
|  | $ | 3,454 |  |  | $ | 2,996 |  |  | $ | 6,875 |  |  | $ | 5,605 |
Write-off of long-lived assets |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | - |  |  | $ | - |  |  | $ | 1,189 |  |  | $ | - |
Performance Marketing |  |  | - |  |  |  | - |  |  |  | 2,437 |  |  |  | - |
|  | $ | - |  |  | $ | - |  |  | $ | 3,626 |  |  | $ | - |
Share-based payments recorded as an expense: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | 943 |  |  | $ | 2,978 |  |  | $ | 3,883 |  |  | $ | 5,961 |
Performance Marketing |  |  | 1,251 |  |  |  | 721 |  |  |  | 2,264 |  |  |  | 1,487 |
|  |  | 2,194 |  |  |  | 3,699 |  |  |  | 6,147 |  |  |  | 7,448 |
Corporate (1) |  |  | 7,125 |  |  |  | 3,546 |  |  |  | 10,484 |  |  |  | 7,175 |
|  | $ | 9,319 |  |  | $ | 7,245 |  |  | $ | 16,631 |  |  | $ | 14,623 |
Capital expenditure: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Information Services |  | $ | 1,736 |  |  | $ | 2,939 |  |  | $ | 3,787 |  |  | $ | 5,934 |
Performance Marketing |  |  | 192 |  |  |  | 326 |  |  |  | 481 |  |  |  | 545 |
|  | $ | 1,928 |  |  | $ | 3,265 |  |  | $ | 4,268 |  |  | $ | 6,479 |
(In thousands) |  | June 30, 2017 |  |  | December 31, 2016 |
Assets: |  |  |  |  |  |  |  |
Information Services |  | $ | 92,744 |  |  | $ | 91,405 |
Performance Marketing |  |  | 204,534 |  |  |  | 197,937 |
|  |  | 297,278 |  |  |  | 289,342 |
Corporate (2) |  |  | 20,416 |  |  |  | 22,569 |
|  | $ | 317,694 |  |  | $ | 311,911 |
Intangible assets, net: |  |  |  |  |  |  |  |
Information Services |  | $ | 52,407 |  |  | $ | 52,424 |
Performance Marketing |  |  | 40,407 |  |  |  | 46,107 |
|  | $ | 92,814 |  |  | $ | 98,531 |
Goodwill: |  |  |  |  |  |  |  |
Information Services |  | $ | 44,178 |  |  | $ | 44,178 |
Performance Marketing |  |  | 122,078 |  |  |  | 122,078 |
|  | $ | 166,256 |  |  | $ | 166,256 |
(1) | Corporate primarily represents corporate administrative costs that are not allocated to individual segments. The segment information for the three and six months ended June 30, 2016 was reclassified to conform to the current period presentation.
(2) | Assets of corporate primarily represents corporate’s assets that are not allocated to individual segments. The segment information as of December 31, 2016 was reclassified to conform to the current period presentation.
A reconciliation of loss from operations from segments to loss before income taxes for the periods presented is as follows:
|  | Three Months Ended June 30, |  |  | Six Months Ended June 30, |
(In thousands) |  | 2017 |  |  | 2016 |  |  | 2017 |  |  | 2016 |
Loss from operations from segments |  | $ | (8,288 | ) |  | $ | (2,881 | ) |  | $ | (14,624 | ) |  | $ | (5,717 | )
Corporate (1) |  |  | (9,676 | ) |  |  | (4,975 | ) |  |  | (13,838 | ) |  |  | (10,311 | )
Total other expense (2) |  |  | (2,445 | ) |  |  | (2,832 | ) |  |  | (4,672 | ) |  |  | (4,954 | )
Loss before income taxes |  | $ | (20,409 | ) |  | $ | (10,688 | ) |  | $ | (33,134 | ) |  | $ | (20,982 | )
(1) | Corporate primarily represents corporate administrative costs that are not allocated to individual segments.
(2) | Other expense, primarily represents non-operating income and expense, including interest expense, net, and other expenses, net, which the Company does not allocate into segments.
Revenue by geography is based on the location of the customers. The following table sets forth revenue by geographic areas:
|  | Three Months Ended June 30, |  |  | Six Months Ended June 30, |
(In thousands) |  | 2017 |  |  | 2016 |  |  | 2017 |  |  | 2016 |
Revenue: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
United States |  | $ | 51,152 |  |  | $ | 36,608 |  |  | $ | 97,846 |  |  | $ | 72,013 |
Outside of the United States (1) |  |  | 1,872 |  |  |  | 4,435 |  |  |  | 5,944 |  |  |  | 8,454 |
|  | $ | 53,024 |  |  | $ | 41,043 |  |  | $ | 103,790 |  |  | $ | 80,467 |
(1) | No individual country, other than disclosed above, exceeded 10% of total consolidated revenue for any period presented.

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -URI http://asc.fasb.org/topic&trid=2134510 + Details
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