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Note 5 - Intangible Assets, Net | 9 Months Ended
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Sep. 30, 2019
Notes to Financial Statements |
Intangible Assets Disclosure [Text Block] | 5. Intangible assets, net Intangible assets, net, other than goodwill, consist of the following:
|  | Amortization period (in years) |  |  | September 30, 2019 |  |  | December 31, 2018 |
Gross amount: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  | 3 |  |  | $ | 4,427 |  |  | $ | 3,037 |
Acquired proprietary technology |  |  | 4-5 |  |  |  | 13,559 |  |  |  | 11,459 |
Customer relationships |  |  | 6-10 |  |  |  | 37,286 |  |  |  | 34,986 |
Trade names |  |  | 4-20 |  |  |  | 16,657 |  |  |  | 16,357 |
Domain names |  |  | 20 |  |  |  | 191 |  |  |  | 191 |
Databases |  |  | 5-10 |  |  |  | 31,292 |  |  |  | 31,292 |
Non-competition agreements |  |  | 2-5 |  |  |  | 1,768 |  |  |  | 1,768 |
Total gross amount |  |  |  |  |  |  | 105,180 |  |  |  | 99,090 |
Accumulated amortization: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  |  |  |  |  | (1,724 | ) |  |  | (1,282 | )
Acquired proprietary technology |  |  |  |  |  |  | (8,827 | ) |  |  | (6,987 | )
Customer relationships |  |  |  |  |  |  | (18,116 | ) |  |  | (14,417 | )
Trade names |  |  |  |  |  |  | (3,124 | ) |  |  | (2,504 | )
Domain names |  |  |  |  |  |  | (36 | ) |  |  | (29 | )
Databases |  |  |  |  |  |  | (13,280 | ) |  |  | (10,573 | )
Non-competition agreements |  |  |  |  |  |  | (1,595 | ) |  |  | (1,486 | )
Total accumulated amortization |  |  |  |  |  |  | (46,702 | ) |  |  | (37,278 | )
Net intangible assets: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  |  |  |  |  | 2,703 |  |  |  | 1,755 |
Acquired proprietary technology |  |  |  |  |  |  | 4,732 |  |  |  | 4,472 |
Customer relationships |  |  |  |  |  |  | 19,170 |  |  |  | 20,569 |
Trade names |  |  |  |  |  |  | 13,533 |  |  |  | 13,853 |
Domain names |  |  |  |  |  |  | 155 |  |  |  | 162 |
Databases |  |  |  |  |  |  | 18,012 |  |  |  | 20,719 |
Non-competition agreements |  |  |  |  |  |  | 173 |  |  |  | 282 |
Total intangible assets, net |  |  |  |  |  | $ | 58,478 |  |  | $ | 61,812 |
The gross amounts associated with software developed for internal use primarily represent capitalized costs for internally-developed software. The amounts relating to acquired proprietary technology, customer relationships, trade names, domain names, databases and non-competition agreements primarily represent the fair values of intangible assets acquired as a result of the acquisition of Fluent, LLC ("Fluent LLC"), effective on December 8, 2015 ( the "Fluent LLC Acquisition"), the acquisition of Q Interactive, LLC, effective on June 8, 2016 ( the "Q Interactive Acquisition") and the acquisition of substantially all the assets of AdParlor Holdings, Inc. and certain of its affiliates , effective July 1, 2019 ( see Note 14 , Business Acquisition ). During the three months ended September 30, 2019, the Company determined that its declining operating results constituted a triggering event. As such, the Company conducted an interim test of the recoverability of its long-lived assets. Based on the results of this recoverability test, which measured the Company's projected undiscounted cash flows as compared to the carrying value of the asset group, the Company determined that, as of September 30, 2019, its long-lived assets were not impaired. The Company believes that the assumptions utilized in this interim impairment testing, including the determination of estimated future cash flows, are reasonable. Future tests may indicate impairment if actual future cash flows or other factors differ from the assumptions used in the Company's interim impairment test at September 30, 2019. Amortization expense of $3,456 and $3,228 for the three months ended September 30, 2019 and 2018 and $9,708 and $9,653 for the nine months ended September 30, 2019 and 2018 , respectively, are included in depreciation and amortization expenses in the consolidated statements of operations. As of September 30, 2019 , intangible assets with a carrying amount of $398 , included in the gross amount of software developed for internal use, have not commenced amortization, as they are not ready for their intended use. As of September 30, 2019 , estimated amortization expenses related to the Company's intangible assets for the remainder of 2019 through 2024 and thereafter are as follows:
Year |  | September 30, 2019 |
Remainder of 2019 |  | $ | 3,443 |
2020 |  |  | 13,623 |
2021 |  |  | 10,810 |
2022 |  |  | 9,171 |
2023 |  |  | 4,663 |
2024 and thereafter |  |  | 16,768 |
Total |  | $ | 58,478 |

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