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Note 6 - Intangible Assets, Net

12 Months Ended

Dec. 31, 2020

Intangible Assets Disclosure [Text Block]

6. Intangible assets, net

Intangible assets, net, other than goodwill, consist of the following:

(In thousands)	*Amortization period (years)*		*December 31, 2020*			*December 31, 2019*
Gross amount:
Software developed for internal use		3	$	7,376		$	4,866
Acquired proprietary technology		3-5		14,788			13,661
Customer relationships		5-10		37,886			37,286
Trade names		4-20		16,657			16,657
Domain names		20		191			191
Databases		5-10		31,292			31,292
Non-competition agreements		2-5		1,768			1,768
				109,958			105,721
Accumulated amortization:
Software developed for internal use				(3,551	)		(1,995	)
Acquired proprietary technology				(12,474	)		(9,516	)
Customer relationships				(24,657	)		(19,396	)
Trade names				(4,252	)		(3,359	)
Domain names				(48	)		(39	)
Databases				(17,791	)		(14,182	)
Non-competition agreements				(1,768	)		(1,631	)
				(64,541	)		(50,118	)
Net intangible assets:
Software developed for internal use				3,825			2,871
Acquired proprietary technology				2,314			4,145
Customer relationships				13,229			17,890
Trade names				12,405			13,298
Domain names				143			152
Databases				13,501			17,110
Non-competition agreements				—			137
			$	45,417		$	55,603

The gross amounts associated with software developed for internal use primarily represent capitalized costs of internally developed software. The amounts relating to acquired proprietary technology, customer relationships, trade names, domain names, databases and non-competition agreements primarily represent the fair values of intangible assets acquired as a result of the acquisition of Fluent, LLC, effective December 8, 2015 (the "Fluent LLC Acquisition"); the acquisition of Q Interactive, LLC, effective June 8, 2016 (the "Q Interactive Acquisition"); the acquisition of substantially all the assets of AdParlor Holdings, Inc. and certain of its affiliates, effective July 1, 2019 (the "AdParlor Acquisition"); and the acquisition of 50% interest in Winopoly, LLC (the "Winopoly Acquisition"), effective April 1, 2020 (as further discussed in Note 13, Business acquisitions).

For the years ended December 31, 2020 and 2019, amortization expenses related to intangible assets, and included in depreciation and amortization expenses in the Company's consolidated statements of operations, were $14,531 and $13,197, respectively.

For the years ended December 31, 2020 and 2019, the Company capitalized $2,945 and $2,713, respectively, most of which was related to internally developed software, and wrote off $0 and $425, respectively, due to abandonment of certain internally developed software whose net carrying values were not recoverable. In addition, for the years ended December 31, 2020 and 2019, the Company recorded $1,400 for the Winopoly Acquisition and $4,700 for the AdParlor Acquisition.

As of December 31, 2020, estimated amortization expenses related to the Company’s intangible assets for 2021 through 2026 and thereafter are as follows:

(In thousands)
Year	*December 31, 2020*
2021	$	12,049
2022		11,156
2023		5,281
2024		4,470
2025		4,024
2026 and thereafter		8,437
Total	$	45,417