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Note 3 - Intangible Assets, Net | 6 Months Ended
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Jun. 30, 2021
Notes to Financial Statements |
Intangible Assets Disclosure [Text Block] | 3. Intangible assets, net Intangible assets, net, other than goodwill, consist of the following:
|  | Amortization period (in years) |  |  | June 30, 2021 |  |  | December 31, 2020 |
Gross amount: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  | 3 |  |  | $ | 8,381 |  |  | $ | 7,376 |
Acquired proprietary technology |  |  | 3-5 |  |  |  | 14,845 |  |  |  | 14,788 |
Customer relationships |  |  | 5-10 |  |  |  | 37,886 |  |  |  | 37,886 |
Trade names |  |  | 4-20 |  |  |  | 16,657 |  |  |  | 16,657 |
Domain names |  |  | 20 |  |  |  | 191 |  |  |  | 191 |
Databases |  |  | 5-10 |  |  |  | 31,292 |  |  |  | 31,292 |
Non-competition agreements |  |  | 2-5 |  |  |  | 1,768 |  |  |  | 1,768 |
Total gross amount |  |  |  |  |  |  | 111,020 |  |  |  | 109,958 |
Accumulated amortization: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  |  |  |  |  | (4,249 | ) |  |  | (3,551 | )
Acquired proprietary technology |  |  |  |  |  |  | (12,936 | ) |  |  | (12,474 | )
Customer relationships |  |  |  |  |  |  | (27,303 | ) |  |  | (24,657 | )
Trade names |  |  |  |  |  |  | (4,699 | ) |  |  | (4,252 | )
Domain names |  |  |  |  |  |  | (53 | ) |  |  | (48 | )
Databases |  |  |  |  |  |  | (19,534 | ) |  |  | (17,791 | )
Non-competition agreements |  |  |  |  |  |  | (1,768 | ) |  |  | (1,768 | )
Total accumulated amortization |  |  |  |  |  |  | (70,542 | ) |  |  | (64,541 | )
Net intangible assets: |  |  |  |  |  |  |  |  |  |  |  |
Software developed for internal use |  |  |  |  |  |  | 4,132 |  |  |  | 3,825 |
Acquired proprietary technology |  |  |  |  |  |  | 1,909 |  |  |  | 2,314 |
Customer relationships |  |  |  |  |  |  | 10,583 |  |  |  | 13,229 |
Trade names |  |  |  |  |  |  | 11,958 |  |  |  | 12,405 |
Domain names |  |  |  |  |  |  | 138 |  |  |  | 143 |
Databases |  |  |  |  |  |  | 11,758 |  |  |  | 13,501 |
Total intangible assets, net |  |  |  |  |  | $ | 40,478 |  |  | $ | 45,417 |
The amounts relating to acquired proprietary technology, customer relationships, trade names, domain names, databases and non-competition agreements primarily represent the fair values of intangible assets acquired as a result of the acquisition of Fluent, LLC, effective December 8, 2015 (the "Fluent LLC Acquisition"), the acquisition of Q Interactive, LLC, effective June 8, 2016 (the "Q Interactive Acquisition"), the acquisition of substantially all the assets of AdParlor Holdings, Inc. and certain of its affiliates, effective July 1, 2019 (the "AdParlor Acquisition"), and the acquisition of a 50% interest in Winopoly (the "Winopoly Acquisition"), effective April 1, 2020 (see Note 11, Business acquisition). During the three months ended March 31, 2021, the Company determined that the reduction in operating results of the Fluent reporting unit, along with a decline in the market value of its publicly-traded stock, collectively constituted a triggering event. As such, the Company conducted an interim test of the recoverability of its long-lived assets. Based on the results of this recoverability test, which measured the Company's projected undiscounted cash flows as compared to the carrying value of the asset group, the Company determined that, as of March 31, 2021, its long-lived assets were not impaired. Management believes that the assumptions utilized in this interim impairment testing, including the determination of estimated future cash flows, were reasonable. The Company completed its quarterly triggering event assessment for the three months ended June 30, 2021 and determined that no triggering event had occurred requiring further impairment assessments for its long lived assets. Amortization expense of $3,169 and $3,659 for the three months ended June 30, 2021 and 2020, respectively, and $6,346 and $7,206, for the six months ended June 30, 2021 and 2020, respectively, is included in depreciation and amortization expenses in the consolidated statements of operations. As of June 30, 2021, intangible assets with a carrying amount of $790, included in the gross amount of software developed for internal use, have not commenced amortization, as they are not ready for their intended use. As of June 30, 2021, estimated amortization expense related to the Company's intangible assets for the remainder of 2021 and through 2026 and thereafter are as follows:
Year |  | June 30, 2021 |
Remainder of 2021 |  | $ | 6,059 |
2022 |  |  | 11,852 |
2023 |  |  | 5,504 |
2024 |  |  | 4,602 |
2025 |  |  | 4,024 |
2026 and thereafter |  |  | 8,437 |
Total |  | $ | 40,478 |

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