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Note 9 - Segment Information
3 Months Ended
Mar. 31, 2024
Notes to Financial Statements  
Segment Reporting Disclosure [Text Block]

9. Segment information

 

The Company identifies operating segments as components of an entity for which discrete financial information is available and is regularly reviewed by the CODM, in making decisions regarding resource allocation and performance assessment. The profitability measure employed by CODM is earnings before interest, taxes, depreciation, and amortization ("EBITDA"). As of March 31, 2024, the Company had two operating segments and two corresponding reporting units, "Fluent" and "All Other," and one reportable segment. "Fluent," for the purposes of segment reporting, represents the consolidated operating results of the Company excluding "All Other." "All Other" represents the operating results of AdParlor, LLC and is included for purposes of reconciliation of the respective balances below to the consolidated financial statements.

 

Summarized financial information concerning the Company's segments for the three months ended March 31, 2024 and 2023 are shown in the following tables below:

 

  

Three Months Ended March 31,

 
  

2024

  

2023

 

Fluent segment revenue(1):

        

United States

 $40,316  $42,908 

International

  22,862   32,330 

Fluent segment revenue

 63,178  75,238 

All Other segment revenue(1):

        

United States

 $2,805  $2,016 

International

      

All Other segment revenue

 2,805  $2,016 

Segment EBITDA

        

Fluent segment EBITDA

 $(1,849) $(28,579)

All Other segment EBITDA

  467   (215)

Total EBITDA

  (1,382)  (28,794)

Depreciation and amortization

  2,571   2,359 

Total loss from operations

 $(3,953) $(31,153)

 

(1) Revenue aggregation is based upon location of the customer.

 

 

 

  

March 31,

  

December 31,

 
  2024  2023 

Total assets:

      

Fluent

 $87,782  $97,629 

All Other

  15,795   14,238 

Total assets

 $103,577  $111,867

 

 

As of March 31, 2024, long-lived assets are all located in the United States.

 

For the three months ended  March 31, 2024, the Company identified an international customer within the Fluent segment with revenue in the amount of $6,669 which represents 10% of consolidated revenue. In addition, 23% of the Company’s revenue is earned from customers located in Israel.