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Note 1 - Summary of Significant Accounting Policies - Disaggregation of Revenue (Details) - USD ($) $ in Thousands | 3 Months Ended
--- | ---
Mar. 31, 2025 | Mar. 31, 2024
Revenue | [1] | $ 55,210 | $ 65,983
Owned and Operated [Member] |  |  |
Revenue |  | 31,082 | 44,654
Commerce Media Solutions [Member] |  |  |
Revenue |  | 12,660 | 6,376
Call Solutions [Member] |  |  |
Revenue |  | 10,079 | 6,931
AdParlor [Member] |  |  |
Revenue |  | 1,397 | 2,805
Product and Service, Other [Member] |  |  |
Revenue | [2] | (8) | 5,217
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] |  |  |
Revenue | [1] | 1,389 | 8,022
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] | Owned and Operated [Member] |  |  |
Revenue |  | 0 | 0
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] | Commerce Media Solutions [Member] |  |  |
Revenue |  | 0 | 0
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] | Call Solutions [Member] |  |  |
Revenue |  | 0 | 0
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] | AdParlor [Member] |  |  |
Revenue |  | 1,397 | 2,805
Segment Reporting, Reconciling Item, Excluding Corporate Nonsegment [Member] | Product and Service, Other [Member] |  |  |
Revenue | [2] | (8) | 5,217
Fluent Segment [Member] | Operating Segments [Member] |  |  |
Revenue | [1] | 53,821 | 57,961
Fluent Segment [Member] | Operating Segments [Member] | Owned and Operated [Member] |  |  |
Revenue |  | 31,082 | 44,654
Fluent Segment [Member] | Operating Segments [Member] | Commerce Media Solutions [Member] |  |  |
Revenue |  | 12,660 | 6,376
Fluent Segment [Member] | Operating Segments [Member] | Call Solutions [Member] |  |  |
Revenue |  | 10,079 | 6,931
Fluent Segment [Member] | Operating Segments [Member] | AdParlor [Member] |  |  |
Revenue |  | 0 | 0
Fluent Segment [Member] | Operating Segments [Member] | Product and Service, Other [Member] |  |  |
Revenue | [2] | $ 0 | $ 0
[1] | Revenue aggregation is based upon location of the customer.
[2] | Balance is fully related for the first quarter of 2025 and partially related for the first quarter of 2024 to commission revenues.

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