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INCOME TAXES - Principal components of deferred income tax assets and liabilities (Details) - CNY (¥)
¥ in Thousands
12 Months Ended
Dec. 31, 2019
Dec. 31, 2018
Deferred tax assets:    
Net loss carryforward ¥ 337,214 ¥ 256,850
Deductible advertising expense 19,613 17,964
Accrued expenses and payroll payable 10,805 12,399
Others 890 88
Valuation allowance (368,522) ¥ (287,301)
Tax loss carryforwards ¥ 1,462,175  
Statute of limitations period according to the PRC Tax Administration and Collection Law (in years) 3 years  
Extension period for statute of limitations under special circumstances (in years) 5 years  
Amount of minimum underpayment of tax liability listed as special circumstance for extension period for statute of limitations ¥ 100