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STATEMENTS OF OPERATIONS (USD $)
3 Months Ended 6 Months Ended
Jun. 30, 2012
Jun. 30, 2011
Jun. 30, 2012
Jun. 30, 2011
Product sales $ 1,175,126 $ 1,247,443 $ 2,892,235 $ 2,803,144
Costs of goods sold 504,608 552,917 1,209,149 1,240,383
Gross margin 670,518 694,526 1,683,086 1,562,761
Product development expenses 211,706 672,763 459,514 1,144,896
Administrative expenses 228,414 222,566 470,732 431,453
Sales and marketing expenses 193,001 232,057 434,210 436,130
Other operating expenses 633,121 1,127,386 1,364,456 2,012,479
NET OPERATING INCOME (LOSS) 37,397 (432,860) 318,630 (449,718)
Other (expenses) revenues, net (10,364) (23,793) (20,873) (38,430)
INCOME (LOSS) BEFORE INCOME TAXES 27,033 (456,653) 297,757 (488,148)
Income tax expense (benefit) 11,846 (198,435) 127,808 (206,817)
NET INCOME (LOSS) $ 15,187 $ (258,218) $ 169,949 $ (281,331)
Weighted average common shares outstanding:        
Basic (in shares) 3,019,034 2,974,245 3,017,550 2,973,950
Diluted (in shares) 3,113,648 2,974,245 3,108,270 2,973,950
NET INCOME (LOSS) PER SHARE:        
Basic (in dollars per share) $ 0.01 $ (0.09) $ 0.06 $ (0.09)
Diluted (in dollars per share) $ 0.00 $ (0.09) $ 0.05 $ (0.09)