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Merger with Vertro, Inc. Narrative (Details) (USD $) | 12 Months Ended | 0 Months Ended
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Dec. 31, 2012 | Mar. 01, 2012 Vertro
Business Acquisition [Line Items] |  |
Number of shares issued in merger |  | 12,393,308
Pro forma revenue | $ 57,147,743 |
Pro forma net income (loss) | $ (9,673,000) |
Pro forma earnings per share, basic and diluted | $ (0.46) |

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