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v2.4.0.8

Segments - Schedule of Gross Profit (Details) (USD $) | 3 Months Ended | 6 Months Ended
--- | --- | ---
Jun. 30, 2014 | Jun. 30, 2013 | Jun. 30, 2014 | Jun. 30, 2013
Segment Reporting Information [Line Items] |  |  |  |
Gross Profit | $ 6,275,858 | $ 6,166,117 | $ 12,720,820 | $ 14,605,028
Gross Profit % | 57.40% | 47.00% | 60.40% | 50.30%
Partner Network |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Gross Profit | 959,197 | 1,859,678 | 2,817,601 | 3,662,037
Gross Profit % | 17.20% | 21.90% | 25.60% | 21.00%
Owned and Operated Network |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Gross Profit | $ 5,316,661 | $ 4,306,439 | $ 9,903,219 | $ 10,942,991
Gross Profit % | 99.00% | 93.20% | 98.60% | 94.10%

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- Definition Aggregate revenue less cost of goods and services sold or operating expenses directly attributable to the revenue generation activity. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 225 -SubTopic 10 -Section S99 -Paragraph 2 -Subparagraph (SX 210.5-03.1,2) -URI http://asc.fasb.org/extlink&oid=26872669&loc=d3e20235-122688 + Details
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- Definition Custom Element. + References No definition available. + Details
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