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Segments (Tables) | 6 Months Ended
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Jun. 30, 2014
Segment Reporting [Abstract] |
Schedule of all reportable segments | Revenue by Segment
| For the Three Months Ended |  | For the Six Months Ended
| June 30, 2014 |  | June 30, 2013 |  | June 30, 2014 |  | June 30, 2013
| $ |  | % of Revenue |  | $ |  | % of Revenue |  | $ |  | % of Revenue |  | $ |  | % of Revenue
Partner Network | 5,569,504 |  |  | 50.9 | % |  | 8,507,907 |  |  | 64.8 | % |  | $ | 11,021,121 |  |  | 52.3 | % |  | $ | 17,424,904 |  |  | 60.0 | %
Owned and Operated Network | 5,372,529 |  |  | 49.1 | % |  | 4,622,521 |  |  | 35.2 | % |  | $ | 10,042,629 |  |  | 47.7 | % |  | $ | 11,625,303 |  |  | 40.0 | %
Total net revenue | 10,942,033 |  |  | 100.0 | % |  | 13,130,428 |  |  | 100.0 | % |  | $ | 21,063,750 |  |  | 100.0 | % |  | $ | 29,050,207 |  |  | 100.0 | %
Gross Profit by Segment
| $ |  | Gross Profit % |  | $ |  | Gross Profit % |  | $ |  | Gross Profit % |  | $ |  | Gross Profit %
Partner Network | 959,197 |  |  | 17.2 | % |  | 1,859,678 |  |  | 21.9 | % |  | 2,817,601 |  |  | 25.6 | % |  | 3,662,037 |  |  | 21.0 | %
Owned and Operated Network | 5,316,661 |  |  | 99.0 | % |  | 4,306,439 |  |  | 93.2 | % |  | 9,903,219 |  |  | 98.6 | % |  | 10,942,991 |  |  | 94.1 | %
Total gross profit | 6,275,858 |  |  | 57.4 | % |  | 6,166,117 |  |  | 47.0 | % |  | 12,720,820 |  |  | 60.4 | % |  | 14,605,028 |  |  | 50.3 | %

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