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Notes Payable - Principal Repayment Section (Details) (USD $)	Mar. 31, 2015	Dec. 31, 2014	Sep. 30, 2014	Sep. 29, 2014
Debt Instrument [Line Items]
Total	$ 3,459,942us-gaap_LongTermDebt	$ 3,626,609us-gaap_LongTermDebt
Term Note Payable | Bridge Bank – Term Note Payable - September 10, 2017
Debt Instrument [Line Items]
2015	500,000us-gaap_LongTermDebtMaturitiesRepaymentsOfPrincipalInYearTwo / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember
2016	666,667us-gaap_LongTermDebtMaturitiesRepaymentsOfPrincipalInYearThree / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember
2017	500,000us-gaap_LongTermDebtMaturitiesRepaymentsOfPrincipalInYearFour / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember
Total	$ 1,666,667us-gaap_LongTermDebt / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember	$ 1,833,334us-gaap_LongTermDebt / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember	$ 2,000,000us-gaap_LongTermDebt / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember	$ 2,000,000us-gaap_LongTermDebt / us-gaap_DebtInstrumentAxis = inuv_BridgeBankTermNotePayableSeptember102017Member / us-gaap_LongtermDebtTypeAxis = us-gaap_NotesPayableToBanksMember

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Carrying amount of long-term debt, net of unamortized discount or premium, including current and noncurrent amounts. Includes, but not limited to, notes payable, bonds payable, debentures, mortgage loans and commercial paper. Excludes capital lease obligations.

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-Publisher FASB

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Amount of long-term debt payable, sinking fund requirements, and other securities issued that are redeemable by holder at fixed or determinable prices and dates maturing in the fourth fiscal year following the latest fiscal year. Excludes interim and annual periods when interim periods are reported on a rolling approach, from latest balance sheet date.

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