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Litigation and Settlements (Details) (Pending Litigation, USD $)	0 Months Ended	1 Months Ended			3 Months Ended
	Mar. 06, 2008 plaintiff	Oct. 31, 2009 legal_action	Jul. 30, 2014	May 31, 2014	Mar. 31, 2015 legal_action
Loss Contingencies [Line Items]
Number of plaintiffs	3inuv_NumberofPlaintiffs
Number of actions consolidated		2inuv_NumberOfActionsConsolidated
Oltean, et al. (Kelly Oltean) v. Think Partnership, Inc.
Loss Contingencies [Line Items]
Damages sought	200,000us-gaap_LossContingencyDamagesSoughtValue / us-gaap_LitigationCaseAxis = inuv_OlteanEtAlKellyOlteanVThinkPartnershipIncMember / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember
Oltean, et al. (Terry Schultz) v. Think Partnership, Inc.
Loss Contingencies [Line Items]
Damages sought	200,000us-gaap_LossContingencyDamagesSoughtValue / us-gaap_LitigationCaseAxis = inuv_Olteanetal.TerrySchultzv.ThinkPartnershipInc.Member / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember
Oltean, et al. (Mike Baldock) v. Think Partnership, Inc.
Loss Contingencies [Line Items]
Damages sought	187,500us-gaap_LossContingencyDamagesSoughtValue / us-gaap_LitigationCaseAxis = inuv_OlteanEtAlMikeBaldockVThinkPartnershipIncMember / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember
Admanage Litigation
Loss Contingencies [Line Items]
Damages sought			$ 696,000us-gaap_LossContingencyDamagesSoughtValue / us-gaap_LitigationCaseAxis = inuv_AdmanageLitigationMember / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember	$ 134,000us-gaap_LossContingencyDamagesSoughtValue / us-gaap_LitigationCaseAxis = inuv_AdmanageLitigationMember / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember
Number of actions consolidated					2inuv_NumberOfActionsConsolidated / us-gaap_LitigationCaseAxis = inuv_AdmanageLitigationMember / us-gaap_LitigationStatusAxis = us-gaap_PendingLitigationMember

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Number of Actions Consolidated

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Number of Plaintiffs

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The value (monetary amount) of the award the plaintiff seeks in the legal matter.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 450

-SubTopic 20

-Section 50

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-URI http://asc.fasb.org/extlink&oid=25496072&loc=d3e14326-108349



Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 450

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-URI http://asc.fasb.org/extlink&oid=25496072&loc=d3e14435-108349



Reference 3: http://www.xbrl.org/2003/role/presentationRef

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