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CONSOLIDATED STATEMENTS OF INCOME - USD ($) | 12 Months Ended
--- | ---
Dec. 31, 2015 | Dec. 31, 2014
Income Statement [Abstract] |  |
Net revenue | $ 70,438,116 | $ 49,599,486
Cost of revenue | 23,721,996 | 20,424,561
Gross profit | 46,716,120 | 29,174,925
Operating expenses |  |
Marketing costs | 34,324,646 | 17,450,199
Compensation | 5,598,804 | 4,830,505
Selling, general and administrative | 4,645,697 | 4,397,212
Total operating expenses | 44,569,147 | 26,677,916
Operating income | 2,146,973 | 2,497,009
Interest expense, net | (141,311) | (351,225)
Income from continuing operations before taxes | 2,005,662 | 2,145,784
Income tax benefit | 300,143 | 0
Net income from continuing operations | 2,305,805 | 2,145,784
Net income (loss) from discontinued operations | 33,969 | (40,670)
Net income | $ 2,339,774 | $ 2,105,114
Per common share data: Basic and Diluted |  |
Net income from continuing operations (in usd per share) | $ 0.10 | $ 0.09
Net income from discontinued operations (in usd per share) | 0.00 | 0.00
Net income (in usd per share) | $ 0.10 | $ 0.09
Weighted average shares |  |
Basic (in shares) | 24,249,852 | 23,527,872
Diluted (in shares) | 24,539,555 | 24,145,823

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