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v3.19.1

Organization and Business (Details) $ / shares in Units, machine_profile in Millions |  |  |  | 1 Months Ended | 3 Months Ended | 12 Months Ended
--- | --- | --- | --- | --- | --- | ---
Mar. 01, 2019 shares | Nov. 02, 2018 USD ($) director $ / shares | Nov. 01, 2018 USD ($) | Mar. 31, 2019 USD ($) shares | Mar. 31, 2019 USD ($) machine_profile patent client shares | Mar. 31, 2018 USD ($) | Dec. 31, 2018 shares
Debt Instrument [Line Items] |  |  |  |  |  |  |
Number of clients who collectively manage US digital advertising budgets | client |  |  |  |  | 3 |  |
Percentage of all US digital advertising budgets managed by group of clients |  |  |  |  | 50.00% |  |
Number of machine profiles in database | machine_profile |  |  |  |  | 500 |  |
Number of issued patents | patent |  |  |  |  | 15 |  |
Number of pending patents | patent |  |  |  |  | 8 |  |
Common stock shares authorized (in shares) | shares | 60,000,000 |  |  | 40,000,000 | 40,000,000 |  | 40,000,000
Change in revenues from prior period |  |  |  |  | (24.60%) |  |
Net loss |  |  |  |  | $ (2,462,393) | $ (1,408,024) |
Depreciation, amortization, and stock-based compensation |  |  |  |  | 1,300,000 |  |
Acquisition related costs |  |  |  |  | 501,000 |  |
Number of directors provided funding | director |  | 4 |  |  |  |  |
Proceeds from convertible promissory notes |  |  |  | $ 1,200,000 | $ 1,200,000 | $ 0 |
Accounts Receivable | Customer Concentration Risk | Yahoo! and Google |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Percentage of concentration risk (as percent) |  |  |  |  | 76.20% |  | 71.10%
Convertible Debt |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Face amount |  |  |  | $ 1,440,000 | $ 1,440,000 |  |
Line of Credit |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Stated interest rate |  | 10.00% | 10.00% |  |  |  |
Conversion Point Technologies Inc | Line of Credit |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Proceeds from lines of credit |  |  | $ 1,000,000 |  |  |  |
Funding From Directors |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Related party transaction, amount of transaction |  | $ 250,000 |  |  |  |  |
Director | Funding From Directors |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Related party transaction, amount of transaction |  | 62,500 |  |  |  |  |
Conversion Point Holdings Inc |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Face amount |  | 36,000,000 |  |  |  |  |
Conversion Point Holdings Inc | Line of Credit |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Line of credit facility, maximum borrowing capacity |  | 2,000,000 | 2,000,000 |  |  |  |
Proceeds from lines of credit |  | $ 1,000,000 | $ 1,000,000 |  |  |  |
Merger With Conversion Point Technologies |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Merger agreement consideration, price per share (in dollars per share) | $ / shares |  | $ 0.45 |  |  |  |  |
Merger agreement consideration, share conversion ratio |  | 0.18877 |  |  |  |  |
Business acquisition, termination fee payable |  |  |  |  | 2,800,000 |  |
Merger With Conversion Point Technologies | Conversion Point Holdings Inc |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Merger agreement consideration, share conversion ratio |  | 0.9840 |  |  |  |  |
Merger agreement consideration, share conversion per option |  | 0.2370 |  |  |  |  |
Business acquisition, termination fee payable |  |  |  |  | $ 2,800,000 |  |
Merger With Conversion Point Technologies Amendment One |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |
Shares approved for issuance (in shares) | shares | 3,272,728 |  |  |  |  |  |

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