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Other Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($) |  | 9 Months Ended |
--- | --- | --- | ---
Sep. 30, 2019 | Sep. 30, 2019 | Sep. 30, 2018 | Dec. 31, 2018
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Net Carrying Value | $ 10,613,803 | $ 10,613,803 |  |
Year-to-date Amortization |  | 1,012,878 |  |
Intangible assets classified as long-term |  |  |  |
Carrying Value | 17,565,000 | 17,565,000 |  |
Accumulated Amortization and Impairment | (6,561,197) | (6,561,197) |  |
Net Carrying Value | 11,003,803 | 11,003,803 |  | $ 9,441,681
Goodwill, Impaired, Accumulated Impairment Loss |  |  |  |
Carrying Value | 9,853,342 | 9,853,342 |  |
Net Carrying Value | 9,853,342 | 9,853,342 |  | $ 9,853,342
Intangible assets acquired | 2,570,000 | 2,575,000 | $ 0 |
Trade names, web properties |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Accumulated Amortization and Impairment | 0 | 0 |  |
Year-to-date Amortization |  | 0 |  |
Carrying Value, Indefinite-Lived | 390,000 | 390,000 |  |
Net Carrying Value, Indefinite-Lived | 390,000 | $ 390,000 |  |
Customer list, Google |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 20 years |  |
Carrying Value | 8,820,000 | $ 8,820,000 |  |
Accumulated Amortization and Impairment | (3,344,250) | (3,344,250) |  |
Net Carrying Value | 5,475,750 | 5,475,750 |  |
Year-to-date Amortization |  | $ 330,750 |  |
Technology |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 5 years |  |
Carrying Value | 3,600,000 | $ 3,600,000 |  |
Accumulated Amortization and Impairment | (1,920,000) | (1,920,000) |  |
Net Carrying Value | 1,680,000 | 1,680,000 |  |
Year-to-date Amortization |  | $ 540,000 |  |
Customer list, Retargeter |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 5 years |  |
Carrying Value | 1,931,250 | $ 1,931,250 |  |
Accumulated Amortization and Impairment | 0 | 0 |  |
Net Carrying Value | 1,931,250 | 1,931,250 |  |
Year-to-date Amortization |  | $ 0 |  |
Customer list, all other |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 10 years |  |
Carrying Value | 1,610,000 | $ 1,610,000 |  |
Accumulated Amortization and Impairment | (1,220,947) | (1,220,947) |  |
Net Carrying Value | 389,053 | 389,053 |  |
Year-to-date Amortization |  | $ 120,753 |  |
Brand name, Retargeter |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 5 years |  |
Carrying Value | 643,750 | $ 643,750 |  |
Accumulated Amortization and Impairment | 0 | 0 |  |
Net Carrying Value | 643,750 | 643,750 |  |
Year-to-date Amortization |  | $ 0 |  |
Customer relationships |  |  |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |  |  |
Term |  | 20 years |  |
Carrying Value | 570,000 | $ 570,000 |  |
Accumulated Amortization and Impairment | (76,000) | (76,000) |  |
Net Carrying Value | $ 494,000 | 494,000 |  |
Year-to-date Amortization |  | $ 21,375 |  |

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