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Stock-Based Compensation | 9 Months Ended
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Sep. 30, 2019
Share-based Payment Arrangement [Abstract] |
Stock-Based Compensation | Stock-Based Compensation We maintain a stock-based compensation program intended to attract, retain and provide incentives for talented employees and directors and align stockholder and employee interests. Currently, we grant options and restricted stock units ("RSUs") from the 2010 Equity Compensation Plan (“2010 ECP”) and the 2017 ECP. Option and RSUs vesting periods are generally up to three years and/or achieving certain financial targets. On August 14, 2019, the Inuvo Nominating, Corporate Governance and Compensation Committee approved modifications to the outstanding RSU grants under the 2010 and 2017 ECP plans. The modifications include deeming the performance criteria for the performance based RSU grants with a measurement period based on June 30, 2019 as met and vested. In addition, any remaining RSU grants outstanding were modified to vest in three equal parts on August 19, 2019, January 1, 2020 and July 1, 2020 as long as the grantee is employed by Inuvo on the vesting date. On August 21, 2019 our board of directors adopted, subject to stockholder approval, an amendment to our 2017 ECP to increase in the number of shares reserved for issuance upon grants made under the plan by an additional 6,800,000 shares of our common stock. The stockholders approved the amendment to our 2017 ECP at the annual stockholders meeting on October 4, 2019. Compensation Expense For the three and nine months ended September 30, 2019, we recorded stock-based compensation expense for all equity incentive plans of $447,937 and $594,630, respectively. For the three and nine months ended September 30, 2018, we recorded stock-based compensation expense for all equity incentive plans of $159,799 and $827,595. Total compensation cost not yet recognized at September 30, 2019 was $409,899 to be recognized over a weighted-average recognition period of 1.0 years. The following table summarizes the stock grants outstanding under our 2005 Long-Term Incentive Plan ("2005 LTIP"), the 2010 ECP and the 2017 ECP for the three months ended September 30, 2019:
| Options Outstanding |  | RSUs Outstanding |  | Options and RSUs Exercised |  | Available Shares |  | Total
2017 ECP | — |  |  | 433,615 |  |  | 511,544 |  |  | 1,354,841 |  |  | 2,300,000 |
2010 ECP | 14,498 |  |  | 229,004 |  |  | 3,855,091 |  |  | 983,425 |  |  | 5,082,018 |
2005 LTIP (*) | 3,750 |  |  | — |  |  | 960,083 |  |  | — |  |  | 963,833 |
Total | 18,248 |  |  | 662,619 |  |  | 5,326,718 |  |  | 2,338,266 |  |  | 8,345,851 |
(*) Expired June 2015 The following table summarizes the activities of stock option awards under the 2005 LTIP and the 2010 ECP as of September 30, 2019:
| Shares Subject to Options Outstanding |  |  |  |  |  |
| Number of Shares |  | Weighted Average Exercise Price |  | Weighted Average Remaining Contractual Term (in years) |  | Aggregate Intrinsic Value
Balance as of December 31, 2018 | 264,246 |  |  | $ | 2.84 |  |  | 2.7 |  | $ | 2,019 |
Stock options canceled | 245,998 |  |  | $ | 2.92 |  |  | — |  |  | — |
Balance as of September 30, 2019 | 18,248 |  |  | $ | 1.74 |  |  | 1.8 |  | $ | 2,019 |
Stock options exercisable as of September 30, 2019 | 18,248 |  |  | $ | 1.74 |  |  | 1.8 |  | $ | 2,019 |
The following table summarizes the activities for our unvested RSUs for the three months ended September 30, 2019:
| Unvested RSUs |  |
| Number of Shares |  | Weighted Average Grant Date Fair Value
Unvested as of December 31, 2018 | 1,571,864 |  |  | $ | 0.79 |
Granted | 1,155,097 |  |  | $ | 0.33 |
Vested | 944,052 |  |  | $ | 0.58 |
Forfeited | 1,120,290 |  |  | $ | 0.83 |
Unvested as of September 30, 2019 | 662,619 |  |  | $ | 0.21 |

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- Definition The entire disclosure for share-based payment arrangement. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -URI http://asc.fasb.org/topic&trid=2228938 + Details
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