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Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($) | 12 Months Ended
--- | ---
Dec. 31, 2019 | Dec. 31, 2018
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Net Carrying Value | $ 10,061,593 |
Intangible assets classified as long-term |  |
Carrying Value | 17,565,000 | $ 15,180,000
Accumulated Amortization | (7,113,407) | (5,738,319)
Net Carrying Value | 10,451,593 | 9,441,681
Amortization | 1,565,088 | 1,366,337
Goodwill, Impaired, Accumulated Impairment Loss [Abstract] |  |
Carrying Value | 9,853,342 | 9,853,342
Accumulated Amortization and Impairment | 0 | 0
Goodwill | 9,853,342 | 9,853,342
Intangible assets acquired | 2,575,000 | 0
Tradenames, web properties |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Carrying Value | 390,000 | 390,000
Accumulated Amortization | 0 | 0
Net Carrying Value | 390,000 | 390,000
Amortization | $ 0 | $ 0
Customer list, Google |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 20 years | 20 years
Carrying Value | $ 8,820,000 | $ 8,820,000
Accumulated Amortization | (3,454,500) | (3,013,500)
Net Carrying Value | 5,365,500 | 5,806,500
Amortization | $ 441,000 | $ 441,000
Technology |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years | 5 years
Carrying Value | $ 3,600,000 | $ 3,600,000
Accumulated Amortization | (2,100,000) | (1,380,000)
Net Carrying Value | 1,500,000 | 2,220,000
Amortization | $ 720,000 | $ 720,000
Customer list, ReTargeter |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years |
Carrying Value | $ 1,931,250 |
Accumulated Amortization | (160,938) |
Net Carrying Value | 1,770,312 |
Amortization | $ 160,938 |
Customer list, all other |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 10 years | 10 years
Carrying Value | $ 1,610,000 | $ 1,610,000
Accumulated Amortization | (1,261,198) | (1,100,194)
Net Carrying Value | 348,802 | 509,806
Amortization | $ 161,004 | $ 161,004
Brand name, ReTargeter |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years |
Carrying Value | $ 643,750 |
Accumulated Amortization | (53,646) |
Net Carrying Value | 590,104 |
Amortization | $ 53,646 |
Customer relationships |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 20 years | 20 years
Carrying Value | $ 570,000 | $ 570,000
Accumulated Amortization | (83,125) | (54,625)
Net Carrying Value | 486,875 | 515,375
Amortization | $ 28,500 | $ 28,500
Brand |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term |  | 1 year
Carrying Value |  | $ 121,000
Accumulated Amortization |  | (121,000)
Net Carrying Value |  | 0
Amortization |  | $ 10,083
Non-competition agreements |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term |  | 1 year
Carrying Value |  | $ 69,000
Accumulated Amortization |  | (69,000)
Net Carrying Value |  | 0
Amortization |  | $ 5,750

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