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Summary of Significant Accounting Policies - Summary of Revenue from Products and Services (Details) - USD ($) | 3 Months Ended
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Mar. 31, 2020 | Mar. 31, 2019
Disaggregation of Revenue [Line Items] |  |
Net revenue | $ 14,932,983 | $ 15,464,569
Percentage of total revenue | 100.00% | 100.00%
Mobile |  |
Disaggregation of Revenue [Line Items] |  |
Net revenue | $ 7,674,981 | $ 10,546,622
Desktop |  |
Disaggregation of Revenue [Line Items] |  |
Net revenue | 6,887,241 | 4,594,622
Other |  |
Disaggregation of Revenue [Line Items] |  |
Net revenue | 370,761 | 323,325
ValidClick Platform |  |
Disaggregation of Revenue [Line Items] |  |
Net revenue | $ 13,076,990 | $ 14,188,025
Percentage of total revenue | 87.60% | 91.70%
IntentKey Platform |  |
Disaggregation of Revenue [Line Items] |  |
Net revenue | $ 1,855,993 | $ 1,276,544
Percentage of total revenue | 12.40% | 8.30%

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- Definition Amount, including tax collected from customer, of revenue from satisfaction of performance obligation by transferring promised good or service to customer. Tax collected from customer is tax assessed by governmental authority that is both imposed on and concurrent with specific revenue-producing transaction, including, but not limited to, sales, use, value-added and excise. + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 606 -SubTopic 10 -Section 50 -Paragraph 5 -URI http://asc.fasb.org/extlink&oid=118956577&loc=SL49130545-203045 Reference 2: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 606 -SubTopic 10 -Section 50 -Paragraph 4 -Subparagraph (a) -URI http://asc.fasb.org/extlink&oid=118956577&loc=SL49130543-203045 + Details
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