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Organization and Business (Details) |  |  |  |  |  |  |  |  | 2 Months Ended | 12 Months Ended |  |  |  |  |  |  |  |  |
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Jan. 22, 2021 USD ($) | Jan. 19, 2021 USD ($) | Jul. 27, 2020 USD ($) | Jun. 08, 2020 USD ($) | Mar. 20, 2020 USD ($) | Sep. 30, 2019 USD ($) | Sep. 15, 2019 USD ($) | Jun. 20, 2019 USD ($) | Apr. 30, 2020 USD ($) | Dec. 31, 2020 USD ($) patent machineProfile $ / shares shares | Dec. 31, 2019 USD ($) $ / shares shares | Jan. 07, 2021 shares | Jan. 06, 2021 shares | Dec. 16, 2020 $ / shares shares | Dec. 15, 2020 shares | Oct. 07, 2020 shares | Oct. 06, 2020 shares | May 31, 2020 USD ($) | Apr. 10, 2020 USD ($) | Nov. 01, 2018
Organization, Consolidation and Presentation of Financial Statements [Abstract] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Number of machine profiles in database | machineProfile |  |  |  |  |  |  |  |  |  | 500,000,000 |  |  |  |  |  |  |  |  |  |
Number of issued patents | patent |  |  |  |  |  |  |  |  |  | 18 |  |  |  |  |  |  |  |  |  |
Number of pending patents | patent |  |  |  |  |  |  |  |  |  | 7 |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Intangible assets acquired |  |  |  |  |  |  |  |  |  | $ 0 | $ 2,575,000 |  |  |  |  |  |  |  |  |
Net cash used in operating activities |  |  |  |  |  |  |  |  |  | 5,599,335 | 5,338,383 |  |  |  |  |  |  |  |  |
Net loss |  |  |  |  |  |  |  |  |  | 7,304,569 | 4,488,107 |  |  |  |  |  |  |  |  |
Decrease in accounts payable |  |  |  |  |  |  |  |  |  | 2,271,578 | 1,978,974 |  |  |  |  |  |  |  |  |
Increase (decrease) in accounts receivable |  |  |  |  |  |  |  |  |  | (1,317,508) | 973,522 |  |  |  |  |  |  |  |  |
Increase in accrued expenses and other liabilities |  |  |  |  |  |  |  |  |  | $ 623,576 | $ 1,348,033 |  |  |  |  |  |  |  |  |
PPP loan |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 1,100,000 |
Consideration received on transaction |  |  | $ 10,750,000 | $ 5,500,000 | $ 688,000 |  |  |  | $ 1,500,000 |  |  |  |  |  |  |  |  |  |  |
Common stock shares authorized (in shares) | shares |  |  |  |  |  |  |  |  |  | 100,000,000 | 100,000,000 |  |  | 150,000,000 | 100,000,000 | 100,000,000 | 60,000,000 |  |  |
Common stock, par value (in usd per share) | $ / shares |  |  |  |  |  |  |  |  |  | $ 0.001 | $ 0.001 |  |  | $ 0.001 |  |  |  |  |  |
Subsequent Event |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Consideration received on transaction | $ 6,250,000 | $ 8,000,000 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Common stock shares authorized (in shares) | shares |  |  |  |  |  |  |  |  |  |  |  | 150,000,000 | 100,000,000 |  |  |  |  |  |  |
COVID-19 |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Employee salaries in excess causing a percentage of salary forgone |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | $ 100,000 |  |
Line of Credit |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Stated interest rate |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  | 10.00%
Terminated Merger with Conversion Point Technologies |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Termination fee |  |  |  |  |  |  |  | $ 2,800,000 |  |  |  |  |  |  |  |  |  |  |  |
Terminated Merger with Conversion Point Technologies | Conversion Point Holdings Inc |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Face amount |  |  |  |  |  |  |  | 36,000,000 |  |  |  |  |  |  |  |  |  |  |  |
Indebtedness Satisfaction Amount |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Accrued principal and interest outstanding |  |  |  |  |  |  |  | 1,063,288 |  |  |  |  |  |  |  |  |  |  |  |
Termination fee |  |  |  |  |  |  |  | 1,063,288 |  |  |  |  |  |  |  |  |  |  |  |
ReTargeter Satisfaction Amount |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Termination fee |  |  |  |  |  |  |  | 1,611,712 |  |  |  |  |  |  |  |  |  |  |  |
Intangible assets acquired |  |  |  |  |  |  |  | $ 2,570,000 |  |  |  |  |  |  |  |  |  |  |  |
Litigation Fee |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Debt Instrument [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Termination fee |  |  |  |  |  | $ 250,000 | $ 125,000 |  |  |  |  |  |  |  |  |  |  |  |  |

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