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Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($) | 12 Months Ended
--- | ---
Dec. 31, 2022 | Dec. 31, 2021
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Net Carrying Value | $ 5,259,291 |
Intangible assets classified as long-term |  |
Carrying Value | 17,565,000 | $ 17,565,000
Accumulated Amortization and Impairment | (11,915,709) | (10,844,415)
Net Carrying Value | 5,649,291 | 6,720,585
Amortization | 1,071,294 | 1,865,504
Goodwill, Impaired, Accumulated Impairment Loss [Abstract] |  |
Carrying Value | 9,853,342 | 9,853,342
Accumulated Amortization and Impairment | 0 | 0
Goodwill | 9,853,342 | 9,853,342
Trade names, web properties |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Trade names, web properties | $ 390,000 | $ 390,000
Customer list, Google |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 20 years | 20 years
Carrying Value | $ 8,820,000 | $ 8,820,000
Accumulated Amortization and Impairment | (4,777,500) | (4,336,500)
Net Carrying Value | 4,042,500 | 4,483,500
Amortization | $ 441,000 | $ 441,000
Technology |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years | 5 years
Carrying Value | $ 3,600,000 | $ 3,600,000
Accumulated Amortization and Impairment | (3,600,000) | (3,540,000)
Net Carrying Value | 0 | 60,000
Amortization | $ 60,000 | $ 720,000
Customer list, ReTargeter |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years | 5 years
Carrying Value | $ 1,931,250 | $ 1,931,250
Accumulated Amortization and Impairment | (1,319,688) | (933,438)
Net Carrying Value | 611,562 | 997,812
Amortization | $ 386,250 | $ 386,250
Customer list, all other |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 10 years | 10 years
Carrying Value | $ 1,610,000 | $ 1,610,000
Accumulated Amortization and Impairment | (1,610,000) | (1,583,206)
Net Carrying Value | 0 | 26,794
Amortization | $ 26,794 | $ 161,004
Brand name, ReTargeter |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 5 years | 5 years
Carrying Value | $ 643,750 | $ 643,750
Accumulated Amortization and Impairment | (439,896) | (311,146)
Net Carrying Value | 203,854 | 332,604
Amortization | $ 128,750 | $ 128,750
Customer relationships |  |
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items] |  |
Term | 20 years | 20 years
Carrying Value | $ 570,000 | $ 570,000
Accumulated Amortization and Impairment | (168,625) | (140,125)
Net Carrying Value | 401,375 | 429,875
Amortization | $ 28,500 | $ 28,500

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- Definition The aggregate expense charged against earnings to allocate the cost of intangible assets (nonphysical assets not used in production) in a systematic and rational manner to the periods expected to benefit from such assets. As a noncash expense, this element is added back to net income when calculating cash provided by or used in operations using the indirect method. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 230 -SubTopic 10 -Section 45 -Paragraph 28 -Subparagraph (b) -URI https://asc.fasb.org/extlink&oid=126954810&loc=d3e3602-108585 Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 50 -Paragraph 2 -Subparagraph (a)(2) -URI https://asc.fasb.org/extlink&oid=66006027&loc=d3e16323-109275 Reference 3: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 45 -Paragraph 2 -URI https://asc.fasb.org/extlink&oid=6388964&loc=d3e16225-109274 + Details
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