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Segment Reporting (Tables)
 12 Months Ended
Dec. 31, 2024
Segment Reporting  
Schedule of Significant Segment Expenses

 

 

For the year ended December 31,

 

 

 

2024

 

 

2023

 

Revenue

 

$83,793,859

 

 

$73,911,528

 

Cost of Revenue

 

 

12,033,777

 

 

 

10,477,272

 

Marketing

 

 

59,663,061

 

 

 

51,982,572

 

Professional Fees

 

 

1,821,837

 

 

 

2,060,932

 

IT Costs

 

 

1,270,536

 

 

 

993,105

 

Provision/(reversal of provision) for bad debts

 

 

(1,442,533

) 

 

 

786,549

 

Depreciation and Amortization

 

 

2,515,177

 

 

 

2,751,558

 

Other

 

 

1,380,032

 

 

 

1,458,746

 

Compensation

 

 

12,065,783

 

 

 

13,793,309

 

Segment Operating Profit (Loss)

 

$(5,513,811)

 

$(10,392,515)