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Segment Reporting (Details) - USD ($)
12 Months Ended
Dec. 31, 2024
Dec. 31, 2023
Provision/(reversal of provision) for bad debts $ (1,442,533) $ 786,549
Depreciation and Amortization 2,515,177 2,655,368
Compensation 1,501,444 1,986,296
Segment Operating Profit (Loss) (5,761,801) (10,389,653)
Chief Operating Decision Maker    
Revenue 83,793,859 73,911,528
Cost of Revenue 12,033,777 10,477,272
Marketing 59,663,061 51,982,572
Professional Fees 1,821,837 2,060,932
IT Costs 1,270,536 993,105
Provision/(reversal of provision) for bad debts (1,442,533) 786,549
Depreciation and Amortization 2,515,177 2,751,558
Other 1,380,032 1,458,746
Compensation 12,065,783 13,793,309
Segment Operating Profit (Loss) $ (5,513,811) $ (10,392,515)