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CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS (Unauditedd) - USD ($)
 3 Months Ended
Mar. 31, 2025
Mar. 31, 2024
CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS (Unauditedd)    
Net revenue $ 26,708,032 $ 17,023,777
Cost of revenue 5,620,941 2,099,042
Gross profit 21,087,091 14,924,735
Operating expenses    
Marketing costs 17,512,994 13,102,644
Compensation 3,599,321 3,224,859
General and administrative 1,744,563 688,510
Total operating expenses 22,856,878 17,016,013
Operating loss (1,769,787) (2,091,278)
Financing expense, net of interest income (27,929) (20,380)
Other income 540,571 0
Income tax expense (2,676) 0
Net loss (1,259,821) (2,111,658)
Other comprehensive income    
Comprehensive loss $ (1,259,821) $ (2,111,658)
Per common share data    
Basic and diluted: Net loss $ (0.01) $ (0.02)
Weighted average shares    
Basic 142,719,274 138,789,669
Diluted 142,719,274 138,789,669