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Note 11 - Segment Information | 9 Months Ended
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Sep. 30, 2024
Notes to Financial Statements |
Segment Reporting Disclosure [Text Block] | 11. SEGMENT INFORMATION The Company sells products to a member network that operates in a seamless manner from market to market, except for the China market where it sells to some consumers through an e-commerce platform, and the Russia and Kazakhstan market where the Company’s engagement of a third-party service provider results in a different economic structure than its other markets. Otherwise, the Company believes that all of its other operating segments have similar economic characteristics and are similar in the nature of the products sold, the product acquisition process, the types of customers products are sold to, the methods used to distribute the products, and the nature of the regulatory environment. Therefore, the Company aggregates its other operating segments (including its Hong Kong operating segment) into a single reporting segment (the “Primary Reporting Segment”). The Company reviews its net sales and operating income (loss) by operating segment, and reviews its assets and capital expenditures on a consolidated basis and not by operating segment. As such, net sales and operating income (loss) are presented by reportable segment and assets and capital expenditures by operating segment are not presented. Segment operating income is adjusted for certain direct costs and commission allocation. The Company’s operating information by geographic area are as follows (in thousands):
|  | Three Months Ended September 30, |  |  | Nine Months Ended September 30, |
|  | 2024 |  |  | 2023 |  |  | 2024 |  |  | 2023 |
Net sales: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Primary Reporting Segment |  | $ | 9,951 |  |  | $ | 10,249 |  |  | $ | 30,440 |  |  | $ | 31,719 |
China |  |  | 601 |  |  |  | 254 |  |  |  | 1,321 |  |  |  | 917 |
Russia and Kazakhstan |  |  | 139 |  |  |  | 112 |  |  |  | 356 |  |  |  | 351 |
Total net sales |  | $ | 10,691 |  |  | $ | 10,615 |  |  | $ | 32,117 |  |  | $ | 32,987 |
Income (loss) from operations: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Primary Reporting Segment |  | $ | 1,511 |  |  | $ | 1,880 |  |  | $ | 4,847 |  |  | $ | 5,208 |
China |  |  | 160 |  |  |  | (160 | ) |  |  | (10 | ) |  |  | (423 | )
Russia and Kazakhstan |  |  | (31 | ) |  |  | (47 | ) |  |  | (88 | ) |  |  | (131 | )
Income from operations for reportable segments, net |  |  | 1,640 |  |  |  | 1,673 |  |  |  | 4,749 |  |  |  | 4,654 |
Unallocated corporate expenses |  |  | (1,915 | ) |  |  | (1,965 | ) |  |  | (5,627 | ) |  |  | (6,083 | )
Other income, net |  |  | 441 |  |  |  | 585 |  |  |  | 1,523 |  |  |  | 1,708 |
Income before income taxes |  | $ | 166 |  |  | $ | 293 |  |  | $ | 645 |  |  | $ | 279 |
The Company’s net sales by geographic area are as follows (in thousands):
|  | Three Months Ended September 30, |  |  | Nine Months Ended September 30, |
|  | 2024 |  |  | 2023 |  |  | 2024 |  |  | 2023 |
Net sales from external customers: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
United States |  | $ | 274 |  |  | $ | 276 |  |  | $ | 799 |  |  | $ | 827 |
Canada |  |  | 134 |  |  |  | 180 |  |  |  | 387 |  |  |  | 507 |
Peru |  |  | 340 |  |  |  | 365 |  |  |  | 844 |  |  |  | 1,175 |
Hong Kong1 |  |  | 8,356 |  |  |  | 8,412 |  |  |  | 25,998 |  |  |  | 26,391 |
China |  |  | 601 |  |  |  | 254 |  |  |  | 1,321 |  |  |  | 917 |
Taiwan |  |  | 454 |  |  |  | 552 |  |  |  | 1,277 |  |  |  | 1,460 |
Japan |  |  | 81 |  |  |  | 152 |  |  |  | 202 |  |  |  | 341 |
Malaysia and Singapore |  |  | 58 |  |  |  | 54 |  |  |  | 177 |  |  |  | 207 |
Russia and Kazakhstan |  |  | 139 |  |  |  | 112 |  |  |  | 356 |  |  |  | 351 |
Europe |  |  | 164 |  |  |  | 182 |  |  |  | 473 |  |  |  | 567 |
Other foreign countries |  |  | 90 |  |  |  | 76 |  |  |  | 283 |  |  |  | 244 |
Total net sales |  | $ | 10,691 |  |  | $ | 10,615 |  |  | $ | 32,117 |  |  | $ | 32,987 |
1 Substantially all of the Company's Hong Kong revenues are derived from the sale of products that are delivered to members in China. See “Item 1A. Risk Factors” in our most recent Annual Report on Form 10-K.

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- Definition The entire disclosure for reporting segments including data and tables. 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