Corporate | 16 December 2008 16:44
Business Media China AG / Miscellaneous
Release of a Corporate News, transmitted by DGAP – a company of EquityStory
AG.
The issuer / publisher is solely responsible for the content of this announcement.
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Corporate News
BMC AG presents planning 2009-2011
After new strategic adjustment of the company, the management board
presents the planning for the years 2009 to 2011. Closer details are
available on the homepage of the company:
http://www.businessmediachina.com/en/the-company/bmc-news/forecast.html
The growth of the Business Media China AG emerges on 3 levels. The growth
strategy of the BMC AG is based on organic growth (level 1) as well as
acquisitions within the range of the existing business areas (level 2).
Through the cooperation with WALL AG and the entrance into partnerships
with its client cities, the management board expects a further significant
growth spurt (level 3).
Level 1
The established business of the Business Media China group will develop
continuously in double-digit percentages. The exhibition sector will
develop according to plan whereas the predicted numbers within the
advertising sector cannot be realised due to the slower progressing
business development of the railway advertising. The high initial
investments required a new evaluation in the profitability of the planned
All China Roll Out. Within this sector the BMC AG will initially grow more
slowly.
Level 2
The company plans to acquire two new exhibitions in Beijing and Guangzhou
in 2009 which fit into the existing portfolio and which are highly
profitable after close examination. Within the advertising sector the
participation in further biddings is planned in order to complete the
existing range with further interesting media formats.
Level 3
BMC AG will open up new business areas through the cooperation with WALL
AG. Besides the existing premium range of airport and railway advertising,
BMC AG is opening the profitable market of partnerships with client cities.
Therewith BMC AG is going to close contracts with cities in China
concerning the complete one-stop city furnishing for long-term advertising
licenses within the respective city. Due to this business concept,
companies such as JCDecaux, CLEAR-Channel, Ströer and also the WALL AG
achieved significant growth. Already in 2009 the company expects to close
the first city contracts. The advertising revenues will show
super-proportional growth rates starting in 2010. BMC AG relies on working
contacts to the responsible city departments and will accompany the setup
of this new business area with several exhibitions and conferences.
For additional information:
Business Media China AG
Rotebühlstrasse 87
DE-70178 Stuttgart
invest@businessmediachina.com
Edwin van der Geest
+41 43 268 32 30
16.12.2008 Financial News transmitted by DGAP
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Language: English
Issuer: Business Media China AG
Rotebühlstrasse 87
70178 Stuttgart
Deutschland
Phone: +49 (0)711 490 890 0
Fax: +49 (0)711 490 890 110
E-mail: invest@businessmediachina.com
Internet: www.businessmediachina.com
ISIN: DE0005250401
WKN: 525040
Listed: Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr
in Berlin, Stuttgart, München, Hamburg, Düsseldorf
End of News DGAP News-Service
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