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COMMITMENTS AND CONTINGENCIES (Schedule of Future Sponsorship Commitments) (Details)
In Thousands, unless otherwise specified
Dec. 31, 2014
USD ($)
Dec. 31, 2014
CNY
COMMITMENTS AND CONTINGENCIES [Abstract]    
2015 $ 548us-gaap_OtherCommitmentDueInNextTwelveMonths 3,400us-gaap_OtherCommitmentDueInNextTwelveMonths
Future sponsorship commitments $ 548us-gaap_OtherCommitment 3,400us-gaap_OtherCommitment