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Related Party Transactions
 12 Months Ended
Jul. 31, 2021
Related Party Transactions [Abstract]  
Related Party Transactions

Note 13—Related Party Transactions


Following the Spin-Off, IDT charges the Company for services it provides pursuant to the Transition Services Agreement (“TSA”). In fiscal 2021 and 2020 the Company was charged by IDT a total of $113,000 and $107,000, respectively, for legal services. In addition, the Company charged IDT $144,000 and $148,000, respectively, for consulting services provided to IDT by a Zedge employee.  As of July 31, 2021 and 2020, IDT owed the Company $6,000 and $39,000, respectively.


The activities between the Company and IDT were as follows:


Fiscal years ended July 31,
(in thousands)		  2021   2020 
Balance at beginning of year  $(39)  $- 
Legal services provided by IDT   113    107 
Consulting services provided to IDT   (144)   (148)
Cash payments received from IDT   64    14 
Cash payments made to IDT   -    (12)
Due from IDT*  $(6)  $(39)

*Due from IDT is included in other current assets.

In the fiscal years ended July 31, 2021 and 2020, the Company paid $0 and $143,000, respectively, to Braze Inc. (formerly “Appboy, Inc.”) for use of its customer relationship management and lifecycle marketing platform. The former Chief Executive Officer and Co-Founder of Braze, Inc. is a member of the Company’s Board of Directors.


In the fiscal years ended July 31, 2021 and 2020, the Company paid $41,000 and $35,000 respectively, to Activist Artists Management, LLC pursuant to certain referral agreement. A member of the Company’s Board of Directors owns 33.4% of Activist Artist with which the Company entered into an amended retainer agreement on August 1, 2020, pursuant to which the Company pays Activist Artists $3,750 per month, plus possible commissions.