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LIABILITIES AND DEBT - Loan Payable - PPP and SBA Loan (Details) - USD ($)
1 Months Ended 6 Months Ended 12 Months Ended
Apr. 30, 2022
Jun. 30, 2023
Dec. 31, 2022
Dec. 31, 2021
Feb. 15, 2023
May 31, 2021
Feb. 28, 2021
Jun. 25, 2020
LIABILITIES AND DEBT                
Loans payable, net of current portion   $ 443,635 $ 150,000 $ 342,050        
Bailey LLC                
LIABILITIES AND DEBT                
Aggregate principal amount         $ 5,500,000      
Promissory note, annual interest rate (as a percent)         8.00%      
Interest rate         8.00%      
H&J                
LIABILITIES AND DEBT                
Note payable - related party     $ 129,489 299,489        
Aggregate principal amount       153,860   $ 75,000    
Promissory note, annual interest rate (as a percent)     9.90%     7.76%    
Aggregate of principal amount     $ 73,187 72,269        
Proceeds from loan originations     $ 140,000          
Interest rates of notes     12.00%          
Interest rate     9.90%     7.76%    
Loans payable, net of current portion       149,962        
PPP Loan                
LIABILITIES AND DEBT                
Aggregate principal amount       203,994        
PPP Loan | Bailey LLC                
LIABILITIES AND DEBT                
Aggregate principal amount       204,000     $ 407,994  
Convertible Note Payable, Net   933,295 $ 933,295          
Economic Injury Disaster Loan                
LIABILITIES AND DEBT                
Promissory note, annual interest rate (as a percent)               3.75%
Convertible Note Payable, Net     147,438          
Interest rate               3.75%
Economic Injury Disaster Loan | H&J                
LIABILITIES AND DEBT                
Convertible Note Payable, Net     150,000          
1st PPP loan | Bailey LLC                
LIABILITIES AND DEBT                
Loan forgiveness amount $ 413,705              
2nd PPP loan | Bailey LLC                
LIABILITIES AND DEBT                
Loan forgiveness amount $ 1,347,050              
Merchant Advances                
LIABILITIES AND DEBT                
Net proceeds   1,692,748 1,335,360          
Repayments of debt   $ 2,331,972 1,078,385          
Outstanding amount     $ 896,334          
Merchant Advances | H&J                
LIABILITIES AND DEBT                
Promissory note, annual interest rate (as a percent)     9.90%          
Proceeds from debt     $ 147,267 140,000        
Interest rate     9.90%          
Loans payable, net of current portion     $ 63,433 $ 149,962