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DISCONTINUED OPERATIONS - Consolidated statements of operations of discontinued operations of HJ (Details) - USD ($)
 3 Months Ended 6 Months Ended 12 Months Ended
Jun. 30, 2023
Jun. 30, 2022
Jun. 30, 2023
Jun. 30, 2022
Dec. 31, 2022
Dec. 31, 2021
DISCONTINUED OPERATIONS            
Net revenues $ 4,493,424 $ 2,649,432 $ 8,869,803 $ 5,278,562 $ 10,333,558 $ 5,764,963
Cost of net revenues 2,157,349 1,536,703 4,540,488 3,552,396 6,789,314 3,828,496
Gross profit 2,336,075 1,112,729 4,329,315 1,726,166 3,544,244 1,936,467
Operating expenses:            
General and administrative 4,074,051 4,243,031 8,380,063 8,073,621 14,067,681 16,149,510
Sales and marketing 1,097,326 1,372,568 2,036,677 2,230,087 4,018,985 3,269,710
Distribution 242,214 221,925 512,399 424,773 611,569 489,371
Change in fair value of contingent consideration (10,698,475) 5,920,919 (10,698,475) 7,121,240 564,303 8,764,460
Total operating expenses (5,284,884) 11,758,443 230,664 17,849,721 24,765,633 32,073,050
Income (loss) from operations 7,620,959 (10,645,714) 4,098,651 (16,123,555) (21,221,389) (30,136,583)
Other income (expense):            
Interest expense (1,086,889) (2,173,769) (2,951,487) (3,730,612) (8,961,410) (3,619,093)
Other non-operating income (expenses) 2,240 3,336,963 (676,749) 2,653,375 3,068,080 1,321,472
Total other income (expense), net (1,084,649) 1,163,194 (3,628,236) (1,077,237) (5,893,330) (2,297,621)
Income tax benefit (provision)           1,100,120
Net income (loss) from discontinued operations $ (1,492,050) $ (51,404) $ (1,562,503) $ (166,074) $ (10,928,643) $ (1,023,873)
Weighted average common shares outstanding - basic 246,809 14,329 236,824 9,836 30,852 3,052
Weighted average common shares outstanding -diluted 834,604 14,329 824,619 9,836 30,852 3,052
Net income (loss) from discontinued operations per common share - basic $ (6.05) $ (3.59) $ (6.60) $ (16.88)    
Net income (loss) from discontinued operations per common share - diluted $ (6.05) $ (3.59) $ (6.60) $ (16.88)    
Harper & Jones, LLC            
DISCONTINUED OPERATIONS            
Net revenues $ 686,627 $ 1,089,569 $ 1,405,482 $ 1,892,849    
Cost of net revenues 292,107 328,915 565,621 605,413    
Gross profit 394,520 760,654 839,861 1,287,436    
Operating expenses:            
General and administrative 189,751 449,508 520,582 896,873    
Sales and marketing 169,875 332,723 346,167 515,775    
Total operating expenses 359,626 782,231 866,749 1,412,648    
Income (loss) from operations 34,894 (21,577) (26,888) (125,212)    
Other income (expense):            
Interest expense (3,003) (29,828) (11,675) (40,862)    
Loss on disposition of business (1,523,940)   (1,523,940)      
Total other income (expense), net (1,526,944) (29,828) (1,535,615) (40,862)    
Income tax benefit (provision) 0   0      
Net income (loss) from discontinued operations $ (1,492,050) $ (51,404) $ (1,562,503) $ (166,074)    
Weighted average common shares outstanding - basic 246,809 14,329 236,824 9,836    
Weighted average common shares outstanding -diluted 834,604 14,329 824,619 9,836    
Net income (loss) from discontinued operations per common share - basic $ (6.05) $ (3.59) $ (6.60) $ (16.88)    
Net income (loss) from discontinued operations per common share - diluted $ (6.05) $ (3.59) $ (6.60) $ (16.88)