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Selling and marketing expenses | 12 Months Ended
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Dec. 31, 2025
Selling and marketing expenses |
Selling and marketing expenses |
20 | Selling and marketing expenses
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​ | ​ | ​ | ​ | ​ | ​ | ​
​ | ​ | For the year ended 31 December
​ | ​ ​ ​ | 2025 | ​ ​ ​ | 2024 | ​ ​ ​ | 2023
​ | ​ | USD | ​ | USD | ​ | USD
Offline marketing expenses |  | 49,354 |  | 71,571 |  | 48,272
Staff costs |  | 429,399 |  | 49,413 |  | 38,252
Growth marketing expenses |  | — |  | — |  | 6,907
​ |  | 478,753 |  | 120,984 | ​ | 93,431
​

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