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FAIR VALUE MEASUREMENTS (Schedule of Fair Value Measurements by Input Level) (Details) (CNY)
In Thousands, unless otherwise specified
 12 Months Ended
Dec. 31, 2012
Minimum [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Marketability discount 38.00%
Maximum [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Marketability discount 48.00%
Carrying Amount, [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Long-lived assets held and used 11,914
Total losses [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Contingent business acquisition consideration (232)
Long-lived assets held and used (3,179)
Goodwill (300,163)
Fair Value, Measurements, Recurring [Member] | Total [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Contingent business acquisition consideration 11,999
Fair Value, Measurements, Recurring [Member] | Quoted Prices in Active Markets for Identical Assets (Level 1) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Contingent business acquisition consideration   
Fair Value, Measurements, Recurring [Member] | Significance Other Observable Inputs (Level 2) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Contingent business acquisition consideration   
Fair Value, Measurements, Recurring [Member] | Significant Unobservable Inputs (Level 3) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Contingent business acquisition consideration 11,999
Fair Value, Measurements, Nonrecurring [Member] | Total [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Long-lived assets held and used 8,735
Goodwill   
Fair Value, Measurements, Nonrecurring [Member] | Quoted Prices in Active Markets for Identical Assets (Level 1) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Long-lived assets held and used   
Goodwill   
Fair Value, Measurements, Nonrecurring [Member] | Significance Other Observable Inputs (Level 2) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Long-lived assets held and used   
Goodwill   
Fair Value, Measurements, Nonrecurring [Member] | Significant Unobservable Inputs (Level 3) [Member]
  
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]  
Long-lived assets held and used 8,735
Goodwill