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Consolidated Statements of Operations - USD ($)
 12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Revenues:    
Subscription revenue $ 22,898,530 $ 18,647,855
Advertising revenue 1,942,753 2,340,574
Total revenue 24,841,283 20,988,429
Costs and expenses:    
Costs of revenue 4,861,315 5,015,565
Sales and marketing 7,847,235 5,099,956
Product development 8,918,409 8,600,688
General and administrative 8,874,389 4,016,068
Total costs and expenses 30,501,348 22,732,277
Loss from operations (5,660,065) (1,743,848)
Interest income (expense), net 41,717 (60,030)
Other (expense) income, net (46,933) 351,102
Loss before provision for income taxes (5,665,281) (1,452,776)
Income tax expense (228,972)
Net loss $ (5,894,253) $ (1,452,776)
Loss per share of common stock:    
Basic and diluted $ (0.91) $ (0.26)
Weighted average number of common shares outstanding:    
Basic and diluted 6,452,581 5,577,856