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Intangible Assets, Net

3 Months Ended

Mar. 31, 2018

Goodwill and Intangible Assets Disclosure [Abstract]

Intangible Assets, Net

4.	Intangible Assets, Net

Intangible assets, net consisted of the following at March 31, 2018 and December 31, 2017:

		March 31,												December 31,
		2018												2017
		(unaudited)
		Gross Carrying Amount				Accumulated Amortization				Net Carrying Amount				Gross Carrying Amount				Accumulated Amortization				Net Carrying Amount
Patents		$	50,000			$	(21,875	)		$	28,125			$	50,000			$	(21,250	)		$	28,750
Trade names, trademarks product names, URLs			1,555,000				(649,354	)			905,646				1,555,000				(585,479	)			969,521
Internally developed software			2,720,000				(2,001,363	)			718,637				2,720,000				(1,900,696	)			819,304
Subscriber/customer relationships			4,219,000				(2,442,653	)			1,776,347				4,219,000				(2,221,882	)			1,997,118
Lead pool			282,000				(211,500	)			70,500				282,000				(176,250	)			105,750
Total intangible assets		$	8,826,000			$	(5,326,745	)		$	3,499,255			$	8,826,000			$	(4,905,557	)		$	3,920,443

Amortization expense for the three months ended March 31, 2018 was $421,188, as compared to $421,188 for the three months ended March 31, 2017. The estimated aggregate amortization expense for each of the next five years and thereafter will be $1,178,531 in 2018, $1,087,333 in 2019, $592,681 in 2020, $444,167 in 2021 and $196,543 thereafter.