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Intangible Assets, Net (Tables)
 9 Months Ended
Sep. 30, 2018
Goodwill and Intangible Assets Disclosure [Abstract]  
Schedule of intangible assets, net
  September 30,   December 31, 
   2018   2017 
   (unaudited)             
   Gross
Carrying
Amount		   Accumulated
Amortization		   Net
Carrying
Amount		   Gross
Carrying
Amount		   Accumulated
Amortization		   Net
Carrying
Amount		 
Patents  $50,000   $(23,125)  $26,875   $50,000   $(21,250)  $28,750 
Trade names, trademarks product names, URLs   1,555,000    (777,104)   777,896    1,555,000    (585,479)   969,521 
Internally developed software   2,720,000    (2,202,697)   517,303    2,720,000    (1,900,696)   819,304 
Subscriber/customer relationships   4,219,000    (2,884,195)   1,334,805    4,219,000    (2,221,882)   1,997,118 
Lead pool   282,000    (282,000)   -    282,000    (176,250)   105,750 
Total intangible assets  $8,826,000   $(6,169,121)  $2,656,879   $8,826,000   $(4,905,557)  $3,920,443