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Condensed Consolidated Statements of Operations (Unaudited) - USD ($)
 3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2018
Sep. 30, 2017
Sep. 30, 2018
Sep. 30, 2017
Dec. 31, 2017
Dec. 31, 2016
Revenues:            
Subscription revenue $ 4,906,640 $ 5,447,119 $ 15,317,865 $ 17,413,511 $ 22,898,530 $ 18,647,855
Advertising revenue 330,817 480,356 966,997 1,472,505 1,942,753 2,340,574
Technology service revenue 1,448,330 3,540,362    
Total revenues 6,685,787 5,927,475 19,825,224 18,886,016 24,841,283 20,988,429
Costs and expenses:            
Cost of revenue 1,190,061 1,228,198 3,581,794 3,753,522 4,861,315 5,015,565
Sales and marketing expense 1,383,567 1,944,488 4,266,434 6,310,931 7,847,235 5,099,956
Product development expense 1,978,285 2,217,777 6,052,098 6,635,561 8,918,409 8,600,688
General and administrative expense 2,169,849 2,549,112 6,679,349 6,735,737 8,874,389 4,016,068
Total costs and expenses 6,721,762 7,939,575 20,579,675 23,435,751 30,501,348 22,732,277
Loss from operations (35,975) (2,012,100) (754,451) (4,549,735) (5,660,065) (1,743,848)
Interest income, net 28,603 7,765 48,313 39,643 41,717 (60,030)
Other expense, net (17,910) (46,933) 351,102
Impairment loss on digital tokens (575,831) (2,535,235)    
Loss before provision for income taxes (583,203) (2,004,335) (3,241,373) (4,528,002) (5,665,281) (1,452,776)
Benefit (provision) for income taxes 13,636   (1,864)   (228,972)
Net loss $ (569,567) $ (2,004,335) $ (3,243,237) $ (4,528,002) $ (5,894,253) $ (1,452,776)
Net loss per share of common stock:            
Basic and diluted $ (0.08) $ (0.31) $ (0.47) $ (0.7) $ (0.91) $ (0.26)
Weighted average number of shares of common stock used in calculating net loss per share of common stock:            
Basic and diluted 6,886,051 6,452,292 6,883,575 6,449,572 6,452,581 5,577,856