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Stockholders' Equity (Details 2) - USD ($)
3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2018
Sep. 30, 2017
Sep. 30, 2018
Sep. 30, 2017
Dec. 31, 2017
Dec. 31, 2016
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense     $ 1,205,682 $ 1,033,143 $ 1,579,921 $ 353,120
Cost of revenue [Member]            
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense $ 529 $ 333 1,870 3,279 4,302 117,147
Sales and marketing expense [Member]            
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense 981 1,039 3,202 908 1,784
Product development expense [Member]            
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense 14,380 3,396 33,640 36,628 166,783
General and administrative expense [Member]            
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense 211,818 148,714 610,848 436,206 665,556 50,599
Total stock compensation expense [Member]            
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]            
Stock-based compensation expense $ 227,708 $ 153,482 $ 649,560 $ 477,021 $ 838,425 $ 167,746