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2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative) - USD ($)	12 Months Ended
	Oct. 31, 2016	Oct. 31, 2015
Summary Of Significant Accounting Policies Details Narrative
Interest earned	$ 41,176	$ 45,049
Prepaid green coffee	435,577	620,452
Advertising costs	$ 170,774	$ 157,922
Weighted average common shares outstanding: Basic and diluted	6,082,777	6,212,929
Shipping and handling costs	$ 1,506,000	$ 1,352,000
Cash in excess of FDIC insured limits	$ 1,539,429	$ 220,422

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Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

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Cost incurred during the reporting period in transporting goods and services to customers. Includes freight-out costs.

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