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Note 1 - Business and Organization | 12 Months Ended
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Dec. 31, 2019
Notes to Financial Statements |
Organization, Consolidation and Presentation of Financial Statements Disclosure [Text Block] | 1. Business and Organization The SPAR Group, Inc., a Delaware corporation ("SGRP"), and its subsidiaries (together with SGRP, the "SPAR Group" or the "Company"), is a supplier of merchandising and other marketing services throughout the United States and internationally. The Company also provides in-store event staffing, product sampling, audit services, furniture and other product assembly services, technology services and marketing research services. Assembly services are performed in stores, homes and offices while those other services are primarily performed in mass merchandise, office supply, grocery, drug, home improvement, independent, convenience and electronics stores. Merchandising services primarily consist of regularly scheduled, special project and other product services provided at the store level, and the Company may be engaged by either the retailer or the manufacturer. Those services may include restocking and adding new products, removing spoiled or outdated products, resetting categories "on the shelf" in accordance with client or store schematics, confirming and replacing shelf tags, setting new sale or promotional product displays and advertising, replenishing kiosks, providing in-store event staffing and providing assembly services in stores, homes and offices. Other merchandising services include whole store or departmental product sets or resets, including new store openings, new product launches and in-store demonstrations, audit services, special seasonal or promotional merchandising, focused product support and product recalls. The Company also provides technology services and marketing research services. The Company operates in 10 countries and divides its operations into two reportable segments: its Domestic Division, which provides those services in the United States of America since certain of its predecessors were formed in 1979, and its International Division, which began operations in May 2001 and provides similar merchandising, marketing, audit and in-store event staffing services in Australia, Brazil, Canada, China, India, Japan, Mexico, South Africa, and Turkey. The Company continues to focus on expanding its merchandising and marketing services business throughout the world. The Company's Domestic Division provides nationwide merchandising and other marketing services throughout the United States of America ("US") primarily on behalf of consumer product manufacturers and retailers at mass merchandise, office supply, grocery, drug, dollar, home improvement, independent, automotive, convenience and electronics stores. Included in its clients are home entertainment, general merchandise, health and beauty care, consumer goods and food products companies. The Company executes and administers its domestic field services through the services of field merchandising, auditing, assembly and other field personnel (each a " Field Specialist "), substantially all of whom are provided to the Company and engaged by independent third parties and located, scheduled, deployed and administered domestically through the services of local, regional, district and other personnel (each a " Field Administrator "), and substantially all of the Field Administrators are in turn employed by other independent third parties. Substantially all the Field Specialist services were provided by an affiliate to the Company, SPAR Business Services, Inc. (" SBS "), for this reporting period through July 2018 when the Company terminated its relationship with SBS. Effective August 2018, substantially all the Field Specialist services were provided by an independent company, FDM Associates Inc. (" FDM ") The Company is still reevaluating its domestic business model of using independent contractor Field Specialists provided by other third parties in light of changing client requirements and regulatory environments and intends to begin testing an employee based model for certain domestic clients that are requiring the Company to use employees as Field Specialists. The Company's international business in each territory outside the US is conducted through a foreign subsidiary incorporated in its primary territory. The primary territory establishment date (which may include predecessors), the percentage of the Company's equity ownership, and the principal office location for its US (domestic) subsidiaries and each of its foreign (international) subsidiaries is as follows:
Primary Territory |  | Date Established |  | SGRP Percentage Ownership |  | Principal Office Location
Domestic |  |  |  |  |  |
United States of America |  | 1979 |  | 100% |  | White Plains, New York
National Merchandising Services, LLC |  | 2012 |  | 51% |  | Fayetteville, Georgia
Resource Plus of North Florida, Inc. |  | 2018 |  | 51% |  | Jacksonville, Florida
International |  |  |  |  |  |
Japan |  | May 2001 |  | 100% |  | Tokyo, Japan
Canada |  | June 2003 |  | 100% |  | Vaughan, Ontario, Canada
South Africa |  | April 2004 |  | 51% |  | Durban, South Africa
India |  | April 2004 |  | 51% |  | New Delhi, India
Australia |  | April 2006 |  | 51% |  | Melbourne, Australia
China |  | March 2010 |  | 51% |  | Shanghai, China
Mexico |  | August 2011 |  | 51% |  | Mexico City, Mexico
Turkey |  | November 2011 |  | 51% |  | Istanbul, Turkey
Brazil |  | September 2016 |  | 51% |  | Sao Paulo, Brazil

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